{"title":"Uto Balmoral","description":"\u003cp\u003eUto Balmoral n'est pas un nom d'état civil mais un personnage : Seletti le présente comme « un personnage créé de façon provocatrice pour être lui-même un produit », projet mené par un designer qui ne publie pas son identité. Il travaille depuis Milan et fait sa première apparition publique en 2011, pendant la Milan Design Week, avec l'exposition « Maybe\/Forse » à la DAAL Gallery, où il montre les tables Unstables et la série lumineuse The Putrella's Connection. Sa ligne tient en une phrase reprise par l'éditeur : « Je ne crois pas au design, je crois aux idées » — les objets y sont d'abord des messages. Il dessine du mobilier, des luminaires et des accessoires pour Seletti, Mogg, Tonelli Design, Officinanove et Sturm Milano. Aucune date de naissance, aucun parcours de formation et aucun nom réel n'ont été publiés à ce jour.\u003c\/p\u003e","products":[{"product_id":"lampe-wonder-bulb-seletti","title":"Wonder Times Lamp - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Wonder Times Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral  \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e white, pink\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin head - Diffuser bubble: pink glass\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e Ø 21 x H 40.5 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The completely crazy new lamp from Seletti and Uto Balmoral takes a path between antiquity and pop culture.\u003cbr\u003e \u003cspan\u003ePop and completely crazy reinterpretation of an antique bust, Far from the seriousness of classic statues, this young ephebe seems to be surprised himself by the bubble of pink chewing gum that comes out of his mouth.\u003cbr\u003e The resin perfectly imitates white marble.\u003cbr\u003e The pink glass bubble gum serves as a diffuser: the LED bulb placed inside emits a warm light.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e \u003cbr\u003eUto Balmoral is a character created in a provocative way to be itself a product, a project of the designer.\u003cbr\u003e The idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto.\u003cbr\u003e Uto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality.\u003cbr\u003e First of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":39490337308829,"sku":"14803","price":223.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Lampe-Wonder-Seletti-The-Woods-Gallery.jpg?v=1780422591"},{"product_id":"lampe-grace-seletti","title":"Grace lamp - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Grace lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e white, pink\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin head - Diffuser bubble: pink glass\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 21 x 32 x 36 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The completely crazy new lamp from Seletti and Uto Balmoral takes a path between antiquity and pop culture.\u003cbr\u003e \u003cspan\u003ePop and completely crazy reinterpretation of an antique bust.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eA wink is a highly representative gesture, an instantaneous click with multiple meanings, full of energy and which establishes an instant connection between two people.\u003cbr\u003e Grace is a goddess who comes down from her pedestal and, by making a balloon out of chewing gum, winks at us and makes us feel a little special.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cbr\u003eThe resin perfectly imitates white marble.\u003c\/span\u003e  \u003cbr\u003eThe pink glass bubble gum serves as a diffuser: the LED bulb placed inside emits a warm light.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e\u003cbr\u003e Uto Balmoral is a character created in a provocative way to be itself a product, a project of the designer.\u003cbr\u003e The idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto.\u003cbr\u003e Uto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality. \u003cbr\u003eFirst of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43054253736164,"sku":"14819","price":223.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Grace-Seletti-The-Woods-Gallery.jpg?v=1655747540"},{"product_id":"lampe-discobolux-seletti","title":"Discobolux Lamp - Seletti ","description":"\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eDiscobolux Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e White\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin  \u003cbr\u003e\u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 34 x D 19 x H 51 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e In this Seletti and Uto Lamp Balmoral revisits an emblematic ancient Greek statue in an ironic and playful way. Here the Discobolus traditionally attributed to Myron is transformed into a lamp.\u003c\/p\u003e\n\n\u003cp\u003e Light shines from the lower part of the disk. This LED light source will give a warm atmosphere to your interior.\u003c\/p\u003e\n\n\u003cp\u003e The artist Uto Balmoral appropriates fragments of classical ancient art to communicate them in a playful and surreal way with present times. The choice of resin in the desire to simulate the white marble traditionally used by ancient artists.\u003c\/p\u003e\n\n\u003cp\u003e This object is halfway between art and design. It allows you to create a dreamlike and extravagant universe. It mixes provocation, absurdity and delicacy. \u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e \u003cbr\u003eUto Balmoral is a character created in a provocative way to be itself a product, a project of the designer.\u003cbr\u003e The idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto.\u003cbr\u003e Uto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality.\u003cbr\u003e First of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43570856198372,"sku":"14807","price":272.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Discobolux-Seletti-The-Woods-Gallery.webp?v=1666720834"},{"product_id":"lampe-gummy-working-seletti","title":"Gummy Working Lamp - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Gummy Working Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Yellow, Blue, Green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 42 x D 22 x H 26 cm\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eThis Neo-Kitsch inspired lamp, using a garden gnome motif, is made by Uto Balmoral. Here he re-interprets the world of fairy tales in a contemporary way. He gives a new personality to the dwarves: one a dreamer, the other a spy and this one a worker. He's focused on a bubble gum coming out of their mouth.\u003c\/p\u003e\n\n\u003cp\u003e This eccentric and eye-catching lamp gives originality to your interior.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e\u003cbr\u003e Uto Balmoral is a character created in a provocative way to be itself a product, a project of the designer.\u003cbr\u003e The idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto. \u003cbr\u003eUto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality.\u003cbr\u003e First of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43571063324900,"sku":"7140","price":215.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Gummy-Working-Seletti-The-Woods-Gallery.jpg?v=1666720845"},{"product_id":"lampe-gummy-snooping-seletti","title":"Gummy Snooping Lamp - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Gummy Snooping Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Yellow, Blue, Orange\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 42 x D 22 x H 26 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e This Neo-Kitsch inspired lamp, using a garden gnome motif, is made by Uto Balmoral. Here he re-interprets the world of fairy tales in a contemporary way. He gives a new personality to the dwarves: one a dreamer, the other a worker and this one a spy. He's focused on a bubble gum coming out of their mouth.\u003c\/p\u003e\n\n\u003cp\u003e This eccentric and eye-catching lamp gives originality to your interior.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e\u003cbr\u003e Uto Balmoral is a character created in a provocative way to be itself a product, a project of the designer. \u003cbr\u003eThe idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto.\u003cbr\u003e Uto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality.\u003cbr\u003e First of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43571133087972,"sku":"7142","price":215.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Gummy-Snooping-Seletti-The-Woods-Gallery.jpg?v=1666729418"},{"product_id":"lampe-gummy-dreaming-seletti","title":"Gummy Dreaming Lamp - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Gummy Dreaming Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Uto Balmoral\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Seletti \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Red, Blue, Green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Resin\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 42 x D 22 x H 26 cm\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e This Neo-Kitsch inspired lamp, using a garden gnome motif, is made by Uto Balmoral. Here he re-interprets the world of fairy tales in a contemporary way. He gives a new personality to the dwarves: one a spy, the other a worker and this one a dreamer. He's focused on a bubble gum coming out of their mouth.\u003c\/p\u003e\n\n\u003cp\u003e This eccentric and eye-catching lamp gives originality to your interior.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \"I don't believe in design. I believe in ideas\"\u003cbr\u003e\u003cbr\u003e Uto Balmoral is a character created in a provocative way to be itself a product, a project of the designer. \u003cbr\u003eThe idea comes from a personal reflection on the concept of “designer as a brand”. Awareness of this phenomenon gave birth, with declared irony, to the new character Uto.\u003cbr\u003e Uto traces his own image from the denial of himself in a game of particular balances between the desire\/need to appear and to hide.\u003cbr\u003e The common thread of Uto's work is the simple necessity to communicate, to provoke, to generate something in the public, to force a smile, to provoke a reflection, to trigger a reaction, to launch a process capable of going beyond meaning. aesthetics and functionality.\u003cbr\u003e First of all, its objects communicate, they are places where we can find a clear message.\u003cbr\u003e I don't believe in design. I believe in ideas.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43573776777444,"sku":"07141","price":215.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Gummy-Dreaming-Seletti-The-Woods-Gallery.jpg?v=1666816919"},{"product_id":"lampe-cupid-seletti","title":"Cupid Lamp - Seletti ","description":"\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eCupid Lamp - Seletti\u003c\/h2\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cmeta charset=\"UTF-8\"\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e The Cupid Lamp, designed by designer Uto Balmoral for the Seletti brand, is a creation full of life and humor. Representing a mischievous and naughty Cupid, this white resin lamp invites you to fall in love, whether with a person, an object or with life in general.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Measuring L 50 x D 21 x H 63 cm and equipped with a L 200 cm cable, the Cupid Lamp comes with two interchangeable heart-shaped LED bulbs, one red and one transparent. Its weight of 1.5 kg and its cable variator testify to the quality and attention to detail of this original creation.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eInspired by lightness and love, this lamp will bring a touch of romanticism to your interior. It fits easily into different styles of decoration, thanks to its sleek design and its white color. Do not hesitate to also discover the \u003ca data-mce-fragment=\"1\" href=\"https:\/\/the-woods.fr\/products\/lampe-discobolux-seletti\" target=\"_new\" data-mce-href=\"https:\/\/the-woods.fr\/products\/lampe-discobolux-seletti\"\u003eDiscobolux Lamp\u003c\/a\u003e by Seletti, available on our site.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e About the Seletti brand:\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Seletti is an Italian design brand founded in 1964, renowned for its original and daring creations. Combining innovation and quality, Seletti collaborates with renowned artists and designers to create unique and surprising objects.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Features :\u003c\/p\u003e\n\n\u003cul data-mce-fragment=\"1\"\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Designer: Uto Balmoral\u003c\/li\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Brand: Seletti\u003c\/li\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Color: White\u003c\/li\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Material: Resin\u003c\/li\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Dimensions: L 50 x D 21 x H 63 cm, cable L 200 cm\u003c\/li\u003e\n\n\u003cli data-mce-fragment=\"1\"\u003e Weight: 1.5 kg\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":43784684404964,"sku":"14841","price":304.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Cupid-Seletti-The-Woods-Gallery.jpg?v=1675705844"},{"product_id":"table-dappoint-sculpture-piece-of-me-him-seletti","title":"Supercurve Mirror - Led Flower by BBMDS - Seletti","description":"\u003ch2\u003e Supercurve Mirror - Led Flower: A Touch of Pop Style by Seletti\u003c\/h2\u003e\n\n\u003cp\u003e The Supercurve mirror - Fleur Led, designed by BBMDS for Seletti, brings a touch of vibrant color and pop style to any space. Its pink wavy frame and the soft light emitted by the integrated LED strip create a pleasant and artistic ambiance, ideal for the bedroom, living room or entryway.\u003c\/p\u003e\n\n\u003ch2\u003e Learn more about Seletti\u003c\/h2\u003e\n\n \u003cp\u003eSeletti, an Italian brand known for its bold and creative approach, transforms everyday objects into functional works of art. This piece is part of this tradition, combining functionality and bold design to enchant and illuminate modern interiors.\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2\u003e \u003cspan style=\"vertical-align: inherit;\"\u003eLearn more about the designer\u003c\/span\u003e\n\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"vertical-align: inherit;\"\u003eThe BBMDS studio, based in Milan, is recognized for its creative approach that combines functionality and bold aesthetics. Their creations are often imbued with a playful and innovative spirit, marking the contemporary design landscape with objects that dialogue with space and users.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3\u003e Features\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Designer: BBMDS\u003c\/li\u003e\n\n\u003cli\u003e Pink color\u003c\/li\u003e\n\n\u003cli\u003e Materials: Acrylic structure, glass mirror\u003c\/li\u003e\n\n\u003cli\u003e Dimensions: Width 118.5 cm, Height 108 cm, Thickness 4.5 cm\u003c\/li\u003e\n\n \u003cli\u003eTechnical characteristics: Illuminated wall mirror, equipped with a cable with plug for connection to the mains, dimmer included, Integrated LED source (43W, 5500 lumens, 3200 K) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cmeta title=\"Supercurve Mirror - Led Flower by Seletti: Innovation and Style\"\u003e\n\u003cmeta description=\"Découvrez le miroir Supercurve - Fleur Led de Seletti, un mélange parfait de fonctionnalité et de design pop. Avec sa lumière intégrée et son style unique, il est idéal pour toute pièce moderne.\"\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":56693405450566,"sku":"18611","price":127.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Table-dappoint-Sculpture-Piece-of-Me-Him-Seletti-The-Woods-Gallery.jpg?v=1780423525"},{"product_id":"table-dappoint-sculpture-piece-of-me-her-seletti-copie","title":"Supercurve Mirror - Led Flower by BBMDS - Seletti","description":"\u003ch2\u003e Supercurve Mirror - Led Flower: A Touch of Pop Style by Seletti\u003c\/h2\u003e\n\n\u003cp\u003e The Supercurve mirror - Fleur Led, designed by BBMDS for Seletti, brings a touch of vibrant color and pop style to any space. Its pink wavy frame and the soft light emitted by the integrated LED strip create a pleasant and artistic ambiance, ideal for the bedroom, living room or entryway.\u003c\/p\u003e\n\n\u003ch2\u003e Learn more about Seletti\u003c\/h2\u003e\n\n \u003cp\u003eSeletti, an Italian brand known for its bold and creative approach, transforms everyday objects into functional works of art. This piece is part of this tradition, combining functionality and bold design to enchant and illuminate modern interiors.\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2\u003e \u003cspan style=\"vertical-align: inherit;\"\u003eLearn more about the designer\u003c\/span\u003e\n\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"vertical-align: inherit;\"\u003eThe BBMDS studio, based in Milan, is recognized for its creative approach that combines functionality and bold aesthetics. Their creations are often imbued with a playful and innovative spirit, marking the contemporary design landscape with objects that dialogue with space and users.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3\u003e Features\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Designer: BBMDS\u003c\/li\u003e\n\n\u003cli\u003e Pink color\u003c\/li\u003e\n\n\u003cli\u003e Materials: Acrylic structure, glass mirror\u003c\/li\u003e\n\n\u003cli\u003e Dimensions: Width 118.5 cm, Height 108 cm, Thickness 4.5 cm\u003c\/li\u003e\n\n \u003cli\u003eTechnical characteristics: Illuminated wall mirror, equipped with a cable with plug for connection to the mains, dimmer included, Integrated LED source (43W, 5500 lumens, 3200 K) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cmeta title=\"Supercurve Mirror - Led Flower by Seletti: Innovation and Style\"\u003e\n\u003cmeta description=\"Découvrez le miroir Supercurve - Fleur Led de Seletti, un mélange parfait de fonctionnalité et de design pop. Avec sa lumière intégrée et son style unique, il est idéal pour toute pièce moderne.\"\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":56693460533574,"sku":"18612","price":127.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Table-dappoint-Sculpture-Piece-of-Me-Her-Seletti-Copie-The-Woods-Gallery.jpg?v=1780423545"}],"url":"https:\/\/the-woods.fr\/en\/collections\/uto-balmoral.oembed","provider":"The Woods Gallery","version":"1.0","type":"link"}