{"title":"Design icons","description":"","products":[{"product_id":"chaise-dsw-elephant-grey-de-charles-ray-eames-herman-miller-vintage-the-woods-gallery","title":"DSW Elephant Gray Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e DSW Elephant Gray Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Exposed fiberglass chair in excellent condition.\u003cbr\u003e Original vintage model Herman Miller edition, 1970.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Charles \u0026amp; Ray Eames\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Herman Miller\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e gray \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Fiberglass, walnut\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 47 cm x D 50 cm x H 82 cm (seat H 46 cm)\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eContact us\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e Designed for the “Low-Cost Furniture Design” competition at MoMA in New York in 1950, the DSW is the result of the Eames couple's research into fiberglass molding, until then reserved for aeronautics. Its one-piece shell adapted to human anatomy is revolutionizing the furniture industry.\u003cbr\u003e Icon of the 20th century, the DSW (Dining Side chair Wood) is part of history.\u003cbr\u003e It was produced on a large scale from 1950 in the United States by the manufacturer Hermann Miller. This is the beginning of “mass design”.\u003cbr\u003e The first Eames chairs from 1950, distributed by the American Herman Miller, will come from Zenith Plastics in Gardena, California. \u003cbr\u003eAfter 1953, the publisher changed factories several times, but manufacturing remained American. In Europe, the rights to DSW will be purchased by Vitra.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e Lightweight, versatile, easy to maintain, available in multiple colors and mass-produced, the Eames DSW chair has conquered interiors around the world and is now on display in the prestigious collections of modern art museums.\u003cbr\u003e Versatile, the DSW chair can be found in offices as well as in private interiors.\u003cbr\u003e Eames chairs were then available in numerous models: RAR rocking chair, DAW wooden-legged armchair, DAR eiffel-footed armchairs, etc.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cem\u003eNon-contractual photo. Various signs of age-related wear may be present.\u003c\/em\u003e\u003cbr\u003e \u003cem\u003eFor more details, please contact us.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Glossary of Eames chairs\u003c\/h2\u003e\n\n\u003cp\u003e The first letter of the name of Eames chairs corresponds to its use:\u003cbr\u003e - D for Dine (dinner)\u003cbr\u003e - L for Lounge (lounging)  \u003cbr\u003e- R for Rock (swing)\u003cbr\u003e - P for Pivot\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e The second letter defines the type of chair:\u003cbr\u003e - Chairs with armrests have an A for Armchair\u003cbr\u003e - Accent chairs have an S for Side chair\u003cbr\u003e - Standard chairs have a C for Chair (chair)\u003cbr\u003e - Wire mesh chairs have a K for K-wire\u003c\/p\u003e\n\n\u003cp\u003e The third letter defines the type of foot:\u003cbr\u003e - W for Wood\u003cbr\u003e - R for Rod\u003cbr\u003e - X like the shape of the letter\u003cbr\u003e - M for Metal\u003cbr\u003e - S for Stacking\u003cbr\u003e - CC like Cast aluminum Casters (casters)\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e Charles and Ray Eames are a couple of emblematic designers of the 20th century. Very ahead of their time, they contributed to the democratization of designer furniture for the general public, in particular thanks to the invention of new industrial manufacturing techniques allowing mass production.\u003cspan\u003e \u003c\/span\u003e \u003cbr\u003eWe owe them many emblematic design pieces from the 1950s and 60s combining comfort and ergonomics: the famous Lounge Chair, the DCW chair (Dining Chair Wood) or the armchair RAR (Rocking Armchair Rodbase).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003cbr\u003e Created in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003cbr\u003e The company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003cbr\u003e By the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003c\/span\u003e \u003cbr\u003eWe also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"DSW - Dowel Base Base Walnut","offer_id":40170909565085,"sku":"CHAIHRM0000TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"DSX - Base H base","offer_id":40170909597853,"sku":"CHAIHRM0001TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Base Black","offer_id":40170909630621,"sku":"CHAIHRM0002TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Walnut","offer_id":40170909663389,"sku":"CHAIHRM0003TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"DSW - Dowel Base Base Oak","offer_id":40170909696157,"sku":"CHAIHRM0004TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Chrome Base","offer_id":40170909728925,"sku":"CHAIHRM0005TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Oak","offer_id":40170909761693,"sku":"CHAIHRM0006TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Chrome\/Walnut","offer_id":40170909794461,"sku":"CHAIHRM0007TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Chrome\/Oak Rocking chair base","offer_id":40170909859997,"sku":"CHAIHRM0008TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Black Eiffel base","offer_id":40170909958301,"sku":"CHAIHRM0009TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Chromed Eiffel base","offer_id":40170910056605,"sku":"CHAIHRM0010TWG","price":609.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-DSW-Elephant-Grey-de-Charles-Ray-Eames-Herman-Miller-Vintage-DSW-Pietement-Base-Dowel-Noyer-The-Woods-Gallery.jpg?v=1740678593"},{"product_id":"chaise-dsw-black-de-charles-ray-eames-herman-miller-vintage-the-woods-gallery","title":"DSW Black Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e DSW Black Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Exposed fiberglass chair in excellent condition.\u003cbr\u003e Original vintage model Herman Miller edition, 1970.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Charles \u0026amp; Ray Eames\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Herman Miller\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Fiberglass, walnut\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 47 cm x D 50 cm x H 82 cm (seat H 46 cm)\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eContact us\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eDesigned for the “Low-Cost Furniture Design” competition at MoMA in New York in 1950, the DSW is the result of the Eames couple's research into fiberglass molding until then reserved for aeronautics. Its one-piece shell adapted to human anatomy is revolutionizing the furniture industry.\u003cbr\u003e Icon of the 20th century, the DSW (Dining Side chair Wood) is part of history.\u003cbr\u003e It was produced on a large scale from 1950 in the United States by the manufacturer Hermann Miller. This is the beginning of “mass design”.\u003cbr\u003e The first Eames chairs from 1950, distributed by the American Herman Miller, will come from Zenith Plastics in Gardena, California.\u003cbr\u003e After 1953, the publisher changed factories several times, but manufacturing remained American. In Europe, the rights to DSW will be purchased by Vitra.\u003c\/p\u003e\n\n \u003cp class=\"p2\"\u003eLightweight, versatile, easy to maintain, available in multiple colors and mass-produced, the Eames DSW chair has conquered interiors around the world and is now on display in the prestigious collections of modern art museums.\u003cbr\u003e Versatile, the DSW chair can be found in offices as well as in private interiors.\u003cbr\u003e Eames chairs were then available in numerous models: RAR rocking chair, DAW wooden-legged armchair, DAR eiffel-legged armchairs, etc.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cem\u003eNon-contractual photo. Various signs of age-related wear may be present.\u003c\/em\u003e\u003cbr\u003e \u003cem\u003eFor more details, please contact us.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Glossary of Eames chairs\u003c\/h2\u003e\n\n\u003cp\u003e The first letter of the name of Eames chairs corresponds to its use:\u003cbr\u003e - D for Dine (dinner)\u003cbr\u003e - L for Lounge (lounging)\u003cbr\u003e - R for Rock (swing)\u003cbr\u003e - P for Pivot\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e The second letter defines the type of chair:\u003cbr\u003e - Chairs with armrests have an A for Armchair \u003cbr\u003e- Accent chairs have an S for Side chair\u003cbr\u003e - Standard chairs have a C for Chair (chair)\u003cbr\u003e - Wire mesh chairs have a K for K-wire\u003c\/p\u003e\n\n\u003cp\u003e The third letter defines the type of foot:\u003cbr\u003e - W for Wood\u003cbr\u003e - R for Rod\u003cbr\u003e - X like the shape of the letter\u003cbr\u003e - M for Metal\u003cbr\u003e - S for Stacking\u003cbr\u003e - CC like Cast aluminum Casters (casters)\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e Charles and Ray Eames are a couple of emblematic designers of the 20th century. Very ahead of their time, they contributed to the democratization of designer furniture for the general public, in particular thanks to the invention of new industrial manufacturing techniques allowing mass production.\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003eWe owe them many emblematic design pieces from the 1950s and 60s combining comfort and ergonomics: the famous Lounge Chair, the DCW chair (Dining Chair Wood) or the armchair RAR (Rocking Armchair Rodbase).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003cbr\u003e Created in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003cbr\u003e The company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003cbr\u003e By the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003cbr\u003e We also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/span\u003e\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"DSW - Dowel Base Base Walnut","offer_id":40152949948573,"sku":"CHAIHRM0011TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"DSX - Base H base","offer_id":40153011650717,"sku":"CHAIHRM0012TWG","price":529.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Base Black","offer_id":40153015779485,"sku":"CHAIHRM0013TWG","price":549.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Walnut","offer_id":40153020104861,"sku":"CHAIHRM0014TWG","price":589.0,"currency_code":"EUR","in_stock":true},{"title":"DSW - Dowel Base Base Oak","offer_id":40153025446045,"sku":"CHAIHRM0015TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Chrome Base","offer_id":40153027707037,"sku":"CHAIHRM0016TWG","price":549.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Oak","offer_id":40153029771421,"sku":"CHAIHRM0017TWG","price":589.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Chrome\/Walnut","offer_id":40153032163485,"sku":"CHAIHRM0018TWG","price":589.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Chrome\/Oak","offer_id":40153036652701,"sku":"CHAIHRM0019TWG","price":589.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Black Eiffel base","offer_id":40153038717085,"sku":"CHAIHRM0020TWG","price":549.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Chromed Eiffel base","offer_id":40153040322717,"sku":"CHAIHRM0021TWG","price":549.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-DSW-Black-de-Charles-Ray-Eames-Herman-Miller-Vintage-DSW-Pietement-Base-Dowel-Noyer-The-Woods-Gallery.jpg?v=1740678643"},{"product_id":"chaise-dsw-greige-de-charles-ray-eames-herman-miller-vintage-the-woods-gallery","title":"DSW Greige Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003eDSW Greige Chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Exposed fiberglass chair in excellent condition.\u003cbr\u003e Original vintage model Herman Miller edition, 1970.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Charles \u0026amp; Ray Eames\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Herman Miller\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e greige (light beige tending to gray)\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Fiberglass, walnut\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 47 cm x D 50 cm x H 82 cm (seat H 46 cm)\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eContact us\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eDesigned for the “Low-Cost Furniture Design” competition at MoMA in New York in 1950, the DSW is the result of the Eames couple's research into fiberglass molding until then reserved for aeronautics. Its one-piece shell adapted to human anatomy is revolutionizing the furniture industry.\u003cbr\u003e Icon of the 20th century, the DSW (Dining Side chair Wood) is part of history.\u003cbr\u003e It was produced on a large scale from 1950 in the United States by the manufacturer Hermann Miller. This is the beginning of “mass design”.\u003cbr\u003e The first Eames chairs from 1950, distributed by the American Herman Miller, will come from Zenith Plastics in Gardena, California.\u003cbr\u003e After 1953, the publisher changed factories several times, but manufacturing remained American. In Europe, the rights to DSW will be purchased by Vitra.\u003c\/p\u003e\n\n \u003cp class=\"p2\"\u003eLightweight, versatile, easy to maintain, available in multiple colors and mass-produced, the Eames DSW chair has conquered interiors around the world and is now on display in the prestigious collections of modern art museums.\u003cbr\u003e Versatile, the DSW chair can be found in offices as well as in private interiors.\u003cbr\u003e Eames chairs were then available in numerous models: RAR rocking chair, DAW wooden-legged armchair, DAR eiffel-footed armchairs, etc.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cem\u003eNon-contractual photo. Various signs of age-related wear may be present.\u003c\/em\u003e\u003cbr\u003e \u003cem\u003eFor more details, please contact us.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Glossary of Eames chairs\u003c\/h2\u003e\n\n\u003cp\u003e The first letter of the name of Eames chairs corresponds to its use:\u003cbr\u003e - D for Dine (dinner)\u003cbr\u003e - L for Lounge (lounging)\u003cbr\u003e - R for Rock (swing)\u003cbr\u003e - P for Pivot\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e The second letter defines the type of chair:\u003cbr\u003e - Chairs with armrests have an A for Armchair \u003cbr\u003e- Accent chairs have an S for Side chair\u003cbr\u003e - Standard chairs have a C for Chair (chair)\u003cbr\u003e - Wire mesh chairs have a K for K-wire\u003c\/p\u003e\n\n\u003cp\u003e The third letter defines the type of foot:\u003cbr\u003e - W for Wood\u003cbr\u003e - R for Rod\u003cbr\u003e - X like the shape of the letter\u003cbr\u003e - M for Metal\u003cbr\u003e - S for Stacking\u003cbr\u003e - CC like Cast aluminum Casters (casters)\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e Charles and Ray Eames are a couple of emblematic designers of the 20th century. Very ahead of their time, they contributed to the democratization of designer furniture for the general public, in particular thanks to the invention of new industrial manufacturing techniques allowing mass production.\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003eWe owe them many emblematic design pieces from the 1950s and 60s combining comfort and ergonomics: the famous Lounge Chair, the DCW chair (Dining Chair Wood) or the armchair RAR (Rocking Armchair Rodbase).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003cbr\u003e Created in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003cbr\u003e The company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003cbr\u003e By the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003cbr\u003e We also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/span\u003e\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"DSW - Dowel Base Base Walnut","offer_id":40153732907165,"sku":"CHAIHRM0022TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"DSX - Base H base","offer_id":40153732939933,"sku":"CHAIHRM0023TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Base Black","offer_id":40153732972701,"sku":"CHAIHRM0024TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Walnut","offer_id":40153733005469,"sku":"CHAIHRM0025TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"DSW - Dowel Base Base Oak","offer_id":40153733038237,"sku":"CHAIHRM0026TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Low Rod Chrome Base","offer_id":40153733071005,"sku":"CHAIHRM0027TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Black\/Oak","offer_id":40153733103773,"sku":"CHAIHRM0028TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Chrome\/Walnut","offer_id":40153733136541,"sku":"CHAIHRM0029TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"RAR - Rocking chair base Chrome\/Oak","offer_id":40153733202077,"sku":"CHAIHRM0030TWG","price":649.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Black Eiffel base","offer_id":40153733234845,"sku":"CHAIHRM0031TWG","price":609.0,"currency_code":"EUR","in_stock":true},{"title":"DSR - Chromed Eiffel base","offer_id":40153733267613,"sku":"CHAIHRM0032TWG","price":609.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-DSW-Greige-de-Charles-Ray-Eames-Herman-Miller-Vintage-DSW-Pietement-Base-Dowel-Noyer-The-Woods-Gallery.jpg?v=1740678677"},{"product_id":"porte-manteau-nero-cactus-de-drocco-mello-gufram-the-woods-gallery","title":"Coat rack, Nero Cactus sculpture by Drocco \/ Mello - Gufram ","description":"\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Coat rack, Nero Cactus sculpture by Drocco \/ Mello - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e20 \u003cem\u003e10\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eDrocco \u0026amp; Mello\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e polyurethane, \u003cspan\u003eGuflac®\u003c\/span\u003e coating \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 110 x D 70 x H 170 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 - 4 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003e Limited Edition 1\/500 \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e Published by Gufram, 2010\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e \u003cspan\u003eInternal steel structure embedded in polyurethane foam\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e Cactus: \u003cspan\u003eGuflac®\u003c\/span\u003e coating\u003c\/p\u003e\n\n\u003cp\u003e Dimensions: L 110 x D 70 x H 170 cm \/ L 43.3 x D 27.6 x H 67 in\u003c\/p\u003e\n\n\u003cp\u003e Weight: 28kg\u003c\/p\u003e\n\n\u003cp\u003e Limited edition of 500 copies, numbered certificate\u003cbr\u003e\u003c\/p\u003e\n\n “This cactus is a surreal son of anti-design” Guido Drocco\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cbr\u003e\n\u003cp\u003e \u003cspan\u003eGuido Drocco is an architect and designer, he comes from the Politecnico of Turin.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eFrom 1962, he worked with the architects Gabetti and Isola. He received numerous architectural awards and continued his collaboration with Gufram.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eWith Franco Mello, he was part of the Radical Movement of the 1960s, an avant-garde movement using pop culture and even Kitch to challenge the canons of good modernist taste. For the young generation of designers of the 1960s, plastic appeared as a providential material, in a society which reintroduced fantasy and comfort.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eThe creations of the period all have something of the “manifest object”.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eGufram, the publisher since 1968, brought together in 1972 the collection called \"I Multipli\", of which the \u003ci\u003eCactus\u003c\/i\u003e is a part. It includes unusual pieces always in limited edition (also present in the largest museums in the world) including the famous \u003ci\u003ePratone\u003c\/i\u003e (the Meadow), giant blades of grass in polyurethane into which we throw ourselves rather than sit, the giant \u003ci\u003eSedilsasso\u003c\/i\u003e \"armchair\" stones or the \u003ci\u003eBocca\u003c\/i\u003e sofa, in homage to Dali's \u003ci\u003eMae West\u003c\/i\u003e sofa...\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eThe objects in the “I Multipli” collection have been designed to free users from their behavioral habits. Among their influences, land art represented a real source of inspiration for designers of the 60s.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eThis collection is made up of designs made from hardened polyurethane foam with a patented lacquer finish called: Guflac®\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eHere, the \u003ci\u003eCactus\u003c\/i\u003e is still a desert plant but it is devoid of thorns and made on a human scale... It is, according to its creator, the \u003ci\u003e\"surreal son of phytomorphic-inspired anti-design\"\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp dir=\"ltr\"\u003e Since then, the cacti of Guido Drocco and Franco Mello have been developed by Gufram with many different colors and names, such as the white Biancocactus, the black Nerocactus, and the red Rossocactus (all from 2010), and finally the Metacactus, with colors as if burned by the sun (2012).\u003c\/p\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003c\/p\u003e\n\n \u003cp dir=\"ltr\"\u003eThe originals are included in the collections of many institutions, such as the\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.pamono.fr\/museums\/museum-of-modern-art\"\u003eMuseum of Modern Art\u003c\/a\u003e and Cooper-Hewitt National Design Museum in New York, the Center Georges Pompidou and Musée des Arts Décoratifs in Paris, the\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.pamono.fr\/museums\/vitra-design-museum\"\u003eVitra Design Museum\u003c\/a\u003e in Weil am Rhein, Germany, and the Tate Modern in London. \u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/tecnico_large.png?v=1509727879\" alt=\"\"\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n \u003cp\u003e\u003cspan\u003eThe subject of several, free and often ambiguous interpretations, Cactus is the icon of Italian design that has revolutionized the domestic landscape, by subverting the borders between indoor area and open space. Cactus comes as an ironic totem, and embodies the grit, the imagination and the humor of the design of the Seventies. Likely to draw upon itself everybody's attention, this hall-tree redeems itself from functionalism at all costs, because it can perform its function, but also be used as a merry decorative element. You have freedom of interpretation. Cactus comes to life in 1972 thanks to the genius of Guido Drocco and Franco Mello, and from the start it questions the static and rigid world of interior design.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e \u003cspan\u003eIts first edition was a very deep emerald shade (sold out edition), and since then it is cyclically reinterpreted according to the color and the style of the moment. In 2007 we had the white version (sold out edition); in 2010 it was the turn of red and black.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003e\u003cspan\u003eIn 2012, on the occasion of the first piece's fortieth anniversary, Cactus came in a new limited edition called Metacactus. In this variation the green lime color fades into orange at the tips, as if they were toasted by the scorching sun of the desert.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e \u003cspan\u003eFor Gufram's comeback to France in 2015, the company introduces a new limited special edition of the legendary Cactus, named Lebluecactus (sold out edition). The hall tree designed by Drocco and Mello turns blue - the same shade as the French flag - a representative hue of all the myriad different nuances that populate the many latitudes of the “Hexagon”.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n \u003cp\u003eGuido Drocco was born in San Benedetto Belbo, Cuneo, Italy on September 19, 1942. He graduated in architecture at the Polytechnic of Turin (Politecnico di Torino). He carries out professional work in the field of architecture and industrial design and is active in Turin. Since 1996 he has been a lecturer in architectural design at the Faculty of Architecture of the Polytechnic of Turin.\u003c\/p\u003e\n\n\u003cp\u003e Franco Mello was born in Genoa in 1945. He lived and worked in Turin and Spineto Scrivia. Mello creates in the fields of design, tailoring, graphics, publishing and art. He works on reissues of art books, design catalogs and posters for many Arte Povera alla Transavanguardia artists, including Piero Manzoni, Giulio Paolini, Giuseppe Peone, Alberto Burri, Yves Klein, Bridget Riley and Pinot Gallizio.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"tit-focus\"\u003e \n\u003cstrong\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/strong\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003cstrong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/strong\u003e\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":133895716880,"sku":"G01600","price":3420.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Porte-manteau-sculpture-Boring-Cactus-de-Drocco-Mello-Gufram-The-Woods-Gallery.webp?v=1764526047"},{"product_id":"fauteuil-pivotant-egg-chair-et-ottoman-de-arne-jacobsen-fritz-hansen-vintage-the-woods-gallery","title":"Swivel Egg Chair and Ottoman by Arne Jacobsen - Fritz Hansen - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e Swivel Egg Chair and Ottoman by Arne Jacobsen - Fritz Hansen - Vintage\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n \u003cp\u003eVintage armchair and ottoman from 1964 in good condition\u003cbr\u003e\u003c\/p\u003e\n\n\u003cdiv class=\"divTableRow\"\u003e\n\n\u003cdiv class=\"zone_description\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1964\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Jacobsen Arne\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e \u003cspan\u003eFritz Hansen\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e brown\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan\u003eleather, aluminum\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 70cm x D 52cm x H 72cm\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product \u003c\/h2\u003e\n\n\u003cp class=\"product-description hide-on-small-mobile\" data-full-desc='Rare chaise \"DAF\" ou \"swag leg chair\" de George Nelson pour Herman Miller datant des années 50. Composée d’une coque en fibre de verre et un piètement \"La Fonda\" en aluminium recouvert de rislan blanc Logo Herman Miller embossé sous la coque + autocollant. Cette édition est rare car elle n’a été produite que quelques années et elle est entièrement d’origine.' itemprop=\"description\"\u003e Egg chair and its ottoman in cognac leather and aluminum by Arne Jacobsen, dating from 1964, published by Fritz Hansen. \u003c\/p\u003e\n\n\u003cp class=\"product-description hide-on-small-mobile\" data-full-desc=\"Fauteuil Egg chair et son ottoman en cuir cognac et aluminium par Arne Jacobsen, datant de 1964 édité par Fritz Hansen. Estampillé, bon état de conservation.\" itemprop=\"description\"\u003e Stamped, good state of conservation.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cbr\u003e","brand":"Fritz Hansen","offers":[{"title":"Default Title","offer_id":219205173264,"sku":"FAUTFRT0205TWG","price":9000.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-pivotant-Egg-Chair-et-Ottoman-de-Arne-Jacobsen-Fritz-Hansen-Vintage-The-Woods-Gallery.jpg?v=1740679579"},{"product_id":"table-basse-de-george-nelson-herman-miller-vintage-the-woods-gallery","title":"Coffee table by George Nelson - ⌀72x42cm - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e Coffee table by George Nelson - Herman Miller - Vintage\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eVintage coffee table from the 60s in good condition.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e\u003c\/span\u003e 1960s\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e \u003cspan style=\"color: #000000;\"\u003eGeorge Nelson\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eHerman Miller\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eWood and melamine\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e Height 42 cm, Width 72 cm, Depth 72 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e Model dating from the late 60s.\u003cbr\u003e Very good state. Some minimal traces of use on the tray.\u003cbr\u003e A must-have piece of design.\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGeorge Nelson 1908 – 1986\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe architect Georges Nelson is one of the biggest names in design.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDesign theorist, influential architecture critic for the Architectural Forum then became design director at Hermann Miller, he was a key figure in American design. He notably convinced designers Charles \u0026amp; Ray Eames, Alexander Girard and Isamu Noguchi to work for the Hermann Miller company.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGeorges Nelson also collaborated with the publisher Vitra and created his own design agency. He is at the origin of numerous icons of the 20th century, for the office and the home, some of which pay homage to his penchant for fantasy and humor but also for their functionalism. Among his masterpieces we remember: the Marshmallow sofa, the Ball Clock, the Coconut Chair, the Basic Storage Components storage systems, the desks etc…\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eCreated in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eBy the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWe also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/span\u003e\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"Default Title","offer_id":219322351632,"sku":"TABLHRM0206TWG","price":800.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Table-basse-de-George-Nelson-72x42cm-Herman-Miller-Vintage-The-Woods-Gallery.jpg?v=1740679604"},{"product_id":"lampe-2294-archittetti-de-martini-falconi-fois-vintage-the-woods-gallery","title":"2294 Archittti lamp by Martini Falconi \u0026amp; Fois - Vintage","description":"\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e2294 Archittti lamp by Martini Falconi \u0026amp; Fois - Vintage\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eVintage lamp 1975 good condition\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e1975\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eMartini Falconi \u0026amp; Fois\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e metal\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e Height 8 cm; Width 20 cm; Depth 8 cm\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003ePublisher\u003c\/span\u003e \u003cspan\u003eArchittti c.1975, design Piero de Martini, Falconi, Francesco Fois.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePiero de Martini, Francesco Fois and Falconi are three Italian designers from the 1960s. They joined forces and together created the Architetti lamp, a modern lamp with its rounded base and its spherical top enveloping the bulb. This iconic lamp perfectly reflects the golden age of Italian design from the 1960s and 70s.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003e \u003cspan\u003eModel 2294 black lamp, mobile on rounded chrome metal base, black lacquered metal body\u003c\/span\u003e \u003c\/p\u003e\n\n\n\u003cpre class=\"tw-data-text tw-ta tw-text-large\" data-placeholder=\"Translation\" id=\"tw-target-text\" data-fulltext=\"\" dir=\"ltr\"\u003e\u003c\/pre\u003e","brand":"The Woods Gallery","offers":[{"title":"Default Title","offer_id":224361086992,"sku":"LAMPTHW0209TWG","price":320.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-2294-Archittetti-de-Martini-Falconi-Fois-Vintage-The-Woods-Gallery.jpg?v=1740679694"},{"product_id":"lampes-pollux-de-ingo-maurer-vintage-the-woods-gallery","title":"Pollux Lamps by Ingo Maurer - Vintage","description":"\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003ePollux Lamps by Ingo Maurer - Vintage\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eVintage lamp 1973 in good condition\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e1973\u003c\/em\u003e\u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e \u003cbr\u003eArtist: \u003cspan\u003eIngo Maurer\u003c\/span\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e silver (metal)\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e metal\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 200 x 100 x 20 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this artist\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eIngo Maurer is a German designer specializing in lighting. He studied graphic arts in Munich and went to work in the United States to improve his skills. On his return to Germany, he decided to set up his own company specializing in lighting design in 1966. Ingo Maurer knows how to transform any lighting into a work of art thanks to the poetic aspect he gives to light. One of his creations, the bulb, was exhibited in 1966 at the MoMA in New York.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe\u003c\/span\u003e \u003cb\u003ePollux lamp\u003c\/b\u003e \u003cspan style=\"font-weight: 400;\"\u003e, one of his creations dating from 1970, can be used as a table lamp or as a swivel wall lamp. This creation celebrates the beauty of a bare light bulb.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product \u003c\/h2\u003e\n\n\u003cp class=\"product-description hide-on-small-mobile\" data-full-desc=\"Lampe de table jaune designée par Olaf Von Bohr, édité par Valenti Pour Metal Frame  Milano. Modèle rare et impossible a trouver.\" itemprop=\"description\"\u003e \u003cspan\u003eWall or table lamp, Pollux, designed and produced by Ingo Maurer in Germany in 1973.\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003e4 available.\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003e€300 per model.\u003cbr\u003e Very rare and difficult to find in 4s.\u003c\/span\u003e \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cpre class=\"tw-data-text tw-ta tw-text-large\" data-placeholder=\"Translation\" id=\"tw-target-text\" data-fulltext=\"\" dir=\"ltr\"\u003e\u003c\/pre\u003e","brand":"Ingo Maurer","offers":[{"title":"Default Title","offer_id":224601145360,"sku":"LAMPNGM0211TWG","price":190.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampes-Pollux-de-Ingo-Maurer-Vintage-The-Woods-Gallery.jpg?v=1740679717"},{"product_id":"lampe-spirale-de-angelo-mangiarotti-candle-italy-vintage-the-woods-gallery","title":"Spiral Lamp by Angelo Mangiarotti - Candle Italy - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003eSpiral Lamp by Angelo Mangiarotti - Candle Italy - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Vintage lamp from 1970 in good condition.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1970\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eDesigner:\u003c\/em\u003e \u003cspan\u003eAngelo Mangiarotti\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Candle Italy\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e metal\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 16cm x D 16cm x H 23cm\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAngelo Mangiarotti, renowned Italian architect and designer first in Milan and then internationally, was the author of many of today's design references. With the two lamps “Lesbo” and “Saffo” created in 1967, the “Eros” table from 1971 and the “Spirale” pendant lamp from 1974, the Italian designer demonstrates his strong interest in town planning and industry.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIts primary concern in product design concerns the needs of consumers and the improvement of their comfort whether at work or at home combined with a certain aesthetic.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe\u003c\/span\u003e \u003cb\u003eSpirale table lamp\u003c\/b\u003e \u003cspan style=\"font-weight: 400;\"\u003edesigned by Angelo Mangiarotti was first produced in the 1970s by a Milanese lighting company called “Candle”. The white lacquered metal model remains very rare and sought after.\u003c\/span\u003e\u003c\/span\u003e \u003c\/p\u003e\n\n\n\u003cpre class=\"tw-data-text tw-ta tw-text-large\" data-placeholder=\"Translation\" id=\"tw-target-text\" data-fulltext=\"\" dir=\"ltr\"\u003e\u003c\/pre\u003e","brand":"Candle Italy","offers":[{"title":"Default Title","offer_id":224645709840,"sku":"LAMPCND0212TWG","price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Spirale-de-Angelo-Mangiarotti-Candle-Italy-Vintage-The-Woods-Gallery.jpg?v=1740679728"},{"product_id":"canape-hot-dog-de-studio-job-seletti-the-woods-gallery","title":"Hot Dog Sofa by Studio Job - Seletti","description":"\u003ch2 style=\"text-align: center;\"\u003e Hot Dog Sofa by Studio Job - Seletti\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio Job\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eSeletti\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e brown, white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan lang=\"fr\"\u003eWood, fabric, metal\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e \u003cspan lang=\"fr\"\u003eH 115 x 188 cm\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eMaterial: Polyester, Cotton, Viscose, Acrylic, Linen\u003c\/p\u003e\n\n\u003cp\u003e The Structure is made of wood, polyurethane and metal\u003c\/p\u003e\n\n\u003cp\u003e The Feet are in gold-plated resin\u003c\/p\u003e\n\n\u003cp\u003e The 3 cushions are sold separately\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eStudio Job, a brand halfway between art and design objects, was created in 1998 by Job Smeets, a Dutch student at the Eindhoven Design Academy.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eNynke Tynagel, an artist who graduated from the same school, joined him in 2000 and took on the role of graphic designer. Together, they decide to create one-of-a-kind objects by mixing art, design, sculpture and fashion with an emphasis on details.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eStudio Job has been exhibited in more than 400 museums and in 2009 opened an art gallery in the center of Antwerp in Belgium. They are then considered by the Financial Time among the most influential designers. In 2017, Studio Job joined forces with the Italian brand Seletti to produce its creations. Together, they founded a common brand: BLOW.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eA family business, the Seletti company was founded in 1964 by Romano Seletti. First intended to import everyday products such as tin cups or plastic tablecloths to local Italian markets, Seletti is today a company producing design objects popular with concept stores around the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIt was son Stefano, working from 1987 at the age of 17, who brought a new vision to the brand and allowed it to develop as a manufacturer. Having entered into several partnerships with artists such as Maurizio Cattelan, Stefano Seletti wishes to make, with Seletti, design accessible to all.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Seletti","offers":[{"title":"Default Title","offer_id":258850750480,"sku":"16011","price":5463.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Canape-Hot-Dog-de-Studio-Job-Seletti-The-Woods-Gallery.jpg?v=1740679934"},{"product_id":"pouf-the-end-de-toiletpaper-gufram-the-woods-gallery","title":"The End Pouf by ToiletPaper - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"tit-page\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e The End Pouf by ToiletPaper - Gufram\u003c\/h2\u003e\n\n \u003cdiv class=\"did-page\"\u003e\u003cspan\u003ePouf in Limited Edition of 1000 copies\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e2014\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eToiletpaper\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e gray\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan\u003epolyurethane\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L. 36 cm - D. 22 cm - H. 60 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 - 4 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"col-dx\"\u003e LIMITED EDITION 1\/1000\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e Gufram is withdrawing from the world of design. Declares it and puts an end to it.\n\u003cp class=\"did-page\"\u003e Due to the many critics who have always condemned Gufram's anti-design concept, the time to say \"enough\" has arrived and Maurizio Cattelan and Pierpaolo Ferrari celebrate his funeral.\u003c\/p\u003e\n\n \u003cp class=\"did-page\"\u003eTOILETPAPER therefore writes Gufram's epitaph which, as a final act of resistance, creates a tombstone that can be used as a seat of grotesque irony.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Italian Maurizio Cattelan likes derision and sparking controversy by creating works intended to challenge the public. Trained independently, he began his career in the late 1980s. His works, which take shape from real-world objects and people, are the result of an irreverent operation against art and institutions. Cattelan opens his own New York gallery, the Wrong Gallery, a space where nothing is sold and which remains permanently closed. Cattelan creates works which always cause scandal and give rise to all kinds of interpretations, even questioning religion and the sacred, such as La Nona Ora, a sculpture which represents a life-size wax effigy of the late pope. John Paul II struck down by a meteorite. His sculpture “LOVE” exhibited in Piazza Affari in Milan since 2010 provokes residents and calls into question the history of this financial square with a simple gesture (middle finger).\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn January 2012, the Guggenheim Museum in New York presented a retrospective of his work over 21 years, entitled “Maurizio Cattelan: All”. In June 2010, he launched the biannual magazine Toiletpaper with photographer Pierpaolo Ferrari containing images full of humor and fantasy. Toiletpaper is now a brand that translates its kitsch images into decorative objects and clothing brands.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":271652192272,"sku":"G13100","price":899.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-The-End-de-ToiletPaper-Gufram-The-Woods-Gallery_c9d1e3f5.jpg?v=1739987372"},{"product_id":"pouf-the-end-de-toiletpaper-gufram-the-woods-gallery-1","title":"The End Pouf by ToiletPaper - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"tit-page\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e The End Pouf by ToiletPaper - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003ePouf in Limited Edition of 500 copies\u003cbr\u003e\u003c\/span\u003e \u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e2016\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eToiletpaper\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan\u003epolyurethane\u003c\/span\u003e\u003c\/span\u003e  \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L. 36 cm - D. 22 cm - H. 60 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"col-dx\"\u003e LIMITED EDITION 1\/500\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e Gufram is withdrawing from the world of design. Declares it and puts an end to it.\n\u003cp class=\"did-page\"\u003e Due to the many critics who have always condemned Gufram's anti-design concept, the time to say \"enough\" has arrived and Maurizio Cattelan and Pierpaolo Ferrari celebrate his funeral.\u003c\/p\u003e\n\n\u003cp class=\"did-page\"\u003e TOILETPAPER therefore writes Gufram's epitaph which, as a final act of resistance, creates a tombstone that can be used as a seat of grotesque irony.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Italian Maurizio Cattelan likes derision and sparking controversy by creating works intended to challenge the public. Trained independently, he began his career in the late 1980s. His works, which take shape from real-world objects and people, are the result of an irreverent operation against art and institutions. Cattelan opens his own New York gallery, the Wrong Gallery, a space where nothing is sold and which remains permanently closed. Cattelan creates works which always cause scandal and give rise to all kinds of interpretations, even questioning religion and the sacred, such as La Nona Ora, a sculpture which represents a life-size wax effigy of the late pope. John Paul II struck down by a meteorite. His sculpture “LOVE” exhibited in Piazza Affari in Milan since 2010 provokes residents and calls into question the history of this financial square with a simple gesture (middle finger).\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn January 2012, the Guggenheim Museum in New York presented a retrospective of his work over 21 years, entitled “Maurizio Cattelan: All”. In June 2010, he launched the biannual magazine Toiletpaper with photographer Pierpaolo Ferrari containing images full of humor and fantasy. Toiletpaper is now a brand that translates its kitsch images into decorative objects and clothing brands.\u003c\/span\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":271727362064,"sku":"G13150","price":800.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-The-End-de-ToiletPaper-Gufram-The-Woods-Gallery.jpg?v=1632335617"},{"product_id":"pouf-savon-de-toiletpaper-gufram-the-woods-gallery","title":"ToiletPaper Soap Pouf - Gufram ","description":"\u003cdiv class=\"tit-page\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e ToiletPaper Soap Pouf - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003eLimited Edition Pouf\u003cbr\u003e\u003c\/span\u003e \u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e2014\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eToiletpaper\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e pink\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan\u003epolyurethane\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 110 x D 70 x H 170 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e Limited edition\u003c\/div\u003e\n\n \u003cdiv class=\"did-page\"\u003eTouch and laugh, rub and hug, bend and touch, with your hands, your clothes, imagine how much dirt gets on the furniture. Not to mention the dust, all the bacteria that can't wait to attack your armchairs, your sofas, your tables, your beanbags and your pillows, and all the hidden corners of the house.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cbr\u003e How to do?\u003cbr\u003e\u003cbr\u003e Gufram has been looking for a concrete answer to this problem for years and finally got the solution with TOILETPAPER. Maurizio Cattelan and Pierpaolo Ferrari invented Soap, the universal detergent that is easy to use throughout the house. For a very large house. A good soap.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e Finally ! everything is quickly and easily cleaned. Everything is clean, really great.\u003cbr\u003e\u003cbr\u003e Only one huge mystery remains: who is this person with such a soap-biting jaw? 77 cm of bite, this is no joke!!!\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Italian Maurizio Cattelan likes derision and sparking controversy by creating works intended to challenge the public. Trained independently, he began his career in the late 1980s. His works, which take shape from real-world objects and people, are the result of an irreverent operation against art and institutions. Cattelan opens his own New York gallery, the Wrong Gallery, a space where nothing is sold and which remains permanently closed. Cattelan creates works that always cause scandal and give rise to all kinds of interpretations, even calling into question religion and the sacred, such as La Nona Ora, a sculpture which represents a life-size wax effigy of the late pope. John Paul II struck down by a meteorite. His sculpture “LOVE” exhibited in Piazza Affari in Milan since 2010 provokes residents and calls into question the history of this financial square with a simple gesture (middle finger).\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn January 2012, the Guggenheim Museum in New York presented a retrospective of his work over 21 years, entitled “Maurizio Cattelan: All”. In June 2010, he launched the biannual magazine Toiletpaper with photographer Pierpaolo Ferrari containing images full of humor and fantasy. Toiletpaper is now a brand that translates its kitsch images into decorative objects and clothing brands.\u003c\/span\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":271745089552,"sku":"G18100","price":2000.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-Savon-de-ToiletPaper-Gufram-The-Woods-Gallery.jpg?v=1740680149"},{"product_id":"miroir-broken-mirror-gris-de-snarkitecture-daniel-arsham-gufram-the-woods-gallery","title":"Broken Mirror Gray polyurethane mirror from Snarkitecture - Gufram ","description":"\u003cdiv class=\"did-page\"\u003e\n\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Broken Mirror gray polyurethane mirror by Snarkitecture - Gufram \u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e2017\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eSnarkitecture (Daniel Arsham, Alex Mustonen)\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e Gray\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Glass, Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 100 cm x D 20 cm x H 200 cm\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 weeks\u003c\/span\u003e \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The Italian publishing house GUFRAM joined forces in 2017 with the architects and artists of the Snarkitecture studio to bring its very first mirror to life.\u003c\/p\u003e\n\n \u003cp\u003eIf they were chosen for this project, it is for their explorations between art and architecture, as did the radical Italian designers of the 1960s and 1970s. From their association with the Gufram brand was born \" \u003cem\u003eBroken Mirror\u003c\/em\u003e \", the first mirror of the house published in gray or in black version limited to 77 copies.\u003c\/p\u003e\n\n\u003cp\u003e This sees its reflective surface surrounded by a flexible polyurethane frame which takes the form of a gap in the wall. A gap where you can see your reflection, but also an optical effect which gives the feeling of having access to another dimension.\u003c\/p\u003e\n\n\u003cp\u003e Thus, Broken Mirror is a project that ironically plays with a misunderstanding, taking advantage of the concept of \"soft\/non-soft\", perfectly imitating concrete but \"soft\" and flexible, and highlights the main characteristic of the mirror, which is to reflect the world in front of him, but also to create a new world, a parallel world.\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eThe mirror frame is available in black or gray (the white version is now sold out).\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e The polyurethane framing the mirror is entirely cut by hand.\u003c\/p\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e For this reason, each piece is slightly different from another, and is therefore a unique object.\u003c\/p\u003e\n\n\u003cp\u003e The effect similar to the wall texture is created with Guflac, a special paint patented by Gufram which is applied entirely by hand; it makes polyurethane look like leather while maintaining its elasticity, thus allowing for a unique aesthetic.\u003c\/p\u003e\n\n\u003cp\u003e Glass mirror, hand-hollowed soft polyurethane frame\u003c\/p\u003e\n\n\u003cp\u003e Guflac © coating\u003c\/p\u003e\n\n\u003cp\u003e Delivered in a wooden box with certificate of authenticity\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eSnarkitecture is a New York-based collaborative practice founded by Daniel Arsham and Alex Mustonen.\u003cbr\u003e\u003c\/span\u003e \u003cbr\u003eSnarkitecture's work focuses on designing existing spaces or collaborating with other artists and designers. They aim to reuse or abuse existing architecture to make the architecture perform the unexpected. Arsham and Mustonen met while studying at Cooper Union in New York and established Snarkitecture as a formal practice in 2008.\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe American artist Daniel Arsham combines sculpture, drawing, architecture and cinema in the design of his works. He imagines futuristic works retracing the history of our present. Thus, he adds crystals to fragments of his works to give them this precious and priceless appearance. Our history and its vestiges are therefore a source of inspiration and richness in his eyes. The materials he uses support his point: sand, selenite and volcanic ash are worked to appear ancient.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eDaniel Arsham now carries out numerous partnerships with luxury brands such as the latest collaboration with Dior.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":271887859728,"sku":"G30100","price":6300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Miroir-Broken-Mirror-Gris-en-polyurethane-de-Snarkitecture-Gufram-The-Woods-Gallery.jpg?v=1739555465"},{"product_id":"canape-lady-bocca-de-studio65-l-212-cm-gufram-the-woods-gallery","title":"Lady Bocca Sofa by Studio65 \/ L 212 cm - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Lady Bocca Sofa by Studio65 \/ L 212 cm - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eLimited edition Lady Bocca sofa\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e2008\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio 65\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e dark pink\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane, chrome metal   \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 212cm x D 80cm x H 85cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 - 4 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e LIMITED EDITION 1\/500\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003eA jewel of Pop Art and a symbol of beauty, the Bocca Sofa sofa occupies the design scenes at an international level.\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003eLips inspired by the great stars of Hollywood and by the genius of Dali, have transformed into a true cult.\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003eToday, the original Bocca Sofa by Gufram is among the most researched, published and collected products in the world. Beware of imitations.\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eWith a curvaceous three-dimensional silhouette, the \u003cem\u003eBocca sofa - Sofa\u003c\/em\u003e has a quality covering in elastic fabric, padded with polyurethane foam.\u003c\/span\u003e\u003cspan\u003e \u003cbr\u003eWith dimensions of 212 cm wide by 85 cm high and 80 cm deep, the Bocca Sofa sofa is available in different colors.\n\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Studio 65 (Studiosessanta5) is an Italian architecture studio.\u003cbr\u003e\u003cbr\u003e It was founded in 1965 in Turin as an avant-garde experimental collective of architects, designers, poets and artists. Its founders were Franco Audrito, Roberta Garosci, Enzo Bertone, Paolo Morello and Paolo Rondelli.\u003cbr\u003e \u003cbr\u003e\u003cspan\u003eStudio 65 played an important role in the radical Italian design movement in the 1960s and 70s. Some of the most famous products designed by them are the\u003c\/span\u003e \u003cem\u003eBocca\u003c\/em\u003e sofa \u003cspan\u003eand the\u003c\/span\u003e \u003cem\u003eCapitello\u003c\/em\u003e chair \u003cspan\u003e. Other notable projects include the\u003c\/span\u003e \u003cem\u003eLeonardo\u003c\/em\u003e sofa \u003cspan\u003e, which became one of the icons of the Radical Design movement, the interior design of the\u003c\/span\u003e \u003cem\u003eCasa Canella\u003c\/em\u003e apartment \u003cspan\u003e, the Villa Palladienne, as well as the\u003c\/span\u003e \u003cem\u003eBarbarella\u003c\/em\u003e nightclub \u003cspan\u003e. Other members of the Turin radical design movement were Piero Gatti-Cesare Paolini-Franco Teodoro, LIBIDARCH, Ceretti-Derossi-Rosso, Guido Drocco, Franco Mello and Piero Gilardi.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003eTowards the end of the 1970s, the collective separated and Audrito and Sampanitou - keeping the name Studio 65 - launched an architecture and design activity in Arab countries. At the same time, they are working on reissues of some of the \u003cspan\u003emost\u003c\/span\u003e emblematic pieces of their production.\u003c\/p\u003e\n\n\u003cp\u003e They design unique pieces, often produced in collaboration with emblematic Made in Italy companies such as Gufram and Savio Firmino. Currently, the firm has offices in Turin, Jeddah, Riyadh and Bali.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":276391395344,"sku":"G06110","price":6300.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Canape-Pink-Lady-Bocca-Sofa-edition-limitee-500-ex-de-Studio-65-L-212-cm-Gufram-The-Woods-Gallery.jpg?v=1761587359"},{"product_id":"fauteuil-pratone-de-ceretti-derossi-rosso-gufram-the-woods-gallery","title":"Pratone armchair by Ceretti, Derossi \u0026amp; Rosso - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Pratone armchair by Ceretti, Derossi \u0026amp; Rosso - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Ceretti, Derossi \u0026amp; Rosso\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 140 x H 95 x D 140 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eWithin 8 weeks\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003ch2 style=\"text-align: center;\"\u003eLearn more about this product\u003c\/h2\u003e\n\n \"Pratone\" armchair by Ceretti \/ Derossi \/ Rosso for GUFRAM. It is an unconventional seat, a lounge armchair outside of traditional values ​​designed in 1971. In soft green polyurethane hand finished with Guflac.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Textile FOREVER GREEN","offer_id":54275183444294,"sku":"G09201","price":11250.0,"currency_code":"EUR","in_stock":true},{"title":"Textile FOREVER GREENER","offer_id":54275183477062,"sku":"G09202","price":11250.0,"currency_code":"EUR","in_stock":true},{"title":"FOREVER GREENEST","offer_id":54275183509830,"sku":"G09203","price":11250.0,"currency_code":"EUR","in_stock":true},{"title":"Polyuréthane GUFLAC édition limitée 5 exemplaires SUR COMMANDE 8 semaines","offer_id":54275183542598,"sku":"G09100","price":20700.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Pratone-de-Ceretti-Derossi-Rosso-Gufram-Polyurethane-GUFLAC-edition-limitee-5-exemplaires-SUR-COMMANDE-8-semaines-The-Woods-Gallery.jpg?v=1765734601"},{"product_id":"chaise-capitello-de-studio65-gufram-the-woods-gallery","title":"Capitello chair by Studio65 - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\n \u003ch2 style=\"text-align: center;\"\u003eCapitello chair by Studio65 - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eVintage gufram chair from 1972 in limited edition\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1972\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio 65\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 120 x 1100 x 38 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\" mce-data-marked=\"1\"\u003e3 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e LIMITED EDITION 1\/500\u003c\/p\u003e\n\n\u003cp\u003e What if a majestic Greek column collapses and breaks into several pieces? The answer is obvious: it turns into a Gufram living room.\u003cbr\u003e \u003cbr\u003eThe remains, in fact, are contemporary archaeological finds that give rise to an attractive system of neoclassical aesthetics and Pop attitudes that can exist as individual elements or combine with each other. This ancient archetype of polyurethane architecture thus becomes a series of industrial design objects with a soft consistency and warm ergonomics.\u003cbr\u003e\u003cbr\u003e From classic to modern, from Greek architecture to contemporary design. The ruins of the immense temples here reinvented with a pop key, take on a new life and transform into Capitello, Attica and Attica TL.\u003cbr\u003e\u003cbr\u003e Exhibited in the most important museums in the world, they are also part of the permanent collection of the Metropolitan Museum of Art in New York.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Iconical Collection\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Finish: Guflac Ultra\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Weight: 38kg\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Handmade in Italy\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Studio 65 (Studiosessanta5) is an Italian architecture studio.\u003cbr\u003e \u003cbr\u003eIt was founded in 1965 in Turin as an avant-garde experimental collective of architects, designers, poets and artists. Its founders were Franco Audrito, Roberta Garosci, Enzo Bertone, Paolo Morello and Paolo Rondelli.\u003cbr\u003e\u003cbr\u003e \u003cspan\u003eStudio 65 played an important role in the radical Italian design movement in the 1960s and 70s. Some of the most famous products designed by them are the\u003c\/span\u003e \u003cem\u003eBocca\u003c\/em\u003e sofa \u003cspan\u003eand the\u003c\/span\u003e \u003cem\u003eCapitello\u003c\/em\u003e chair \u003cspan\u003e. Other notable projects include the\u003c\/span\u003e \u003cem\u003eLeonardo\u003c\/em\u003e sofa \u003cspan\u003e, which became one of the icons of the Radical Design movement, the interior design of the\u003c\/span\u003e \u003cem\u003eCasa Canella\u003c\/em\u003e apartment \u003cspan\u003e, the Villa Palladienne, as well as the\u003c\/span\u003e \u003cem\u003eBarbarella\u003c\/em\u003e nightclub \u003cspan\u003e. Other members of the Turin radical design movement were Piero Gatti-Cesare Paolini-Franco Teodoro, LIBIDARCH, Ceretti-Derossi-Rosso, Guido Drocco, Franco Mello and Piero Gilardi.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003eTowards the end of the 1970s, the collective separated and Audrito and Sampanitou - keeping the name Studio 65 - launched an architecture and design activity in Arab countries. At the same time, they are working on reissues of some of the \u003cspan\u003emost\u003c\/span\u003e emblematic pieces of their production.\u003c\/p\u003e\n\n\u003cp\u003e They design unique pieces, often produced in collaboration with emblematic Made in Italy companies such as Gufram and Savio Firmino. Currently, the firm has offices in Turin, Jeddah, Riyadh and Bali.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":276970602512,"sku":"G04100","price":6660.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-Capitello-de-Studio65-Gufram-The-Woods-Gallery.jpg?v=1739555550"},{"product_id":"fauteuil-attica-de-studio65-gufram-the-woods-gallery","title":"Attica armchair by Studio65 - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Attica armchair by Studio65 - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eVintage Attica armchair from 1972 in limited edition\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e197 \u003cem\u003e2\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio 65\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 70 x 70 x 66 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e LIMITED EDITION 1\/1000\u003c\/div\u003e\n\n\u003cp\u003e What if a majestic Greek column collapses and breaks into several pieces? The answer is obvious: it turns into a Gufram living room.\u003cbr\u003e The remains, in fact, are contemporary archaeological finds that give rise to an attractive system of neoclassical aesthetics and Pop attitudes that can exist as individual elements or combine with each other. This ancient archetype of polyurethane architecture thus becomes a series of industrial design objects with a soft consistency and warm ergonomics.\u003cbr\u003e From classic to modern, from Greek architecture to contemporary design. The ruins of the immense temples here reinvented with a pop key, take on a new life and transform into Capitello, Attica and Attica TL. \u003cbr\u003eExhibited in the most important museums in the world, they are also part of the permanent collection of the Metropolitan Museum of Art in New York.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Iconical Collection\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Finish: Guflac Ultra\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Weight: 13kg\u003c\/p\u003e\n\n\u003cp class=\"tit-page\"\u003e Handmade in Italy\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Studio 65 (Studiosessanta5) is an Italian architecture studio.\u003cbr\u003e\u003cbr\u003e It was founded in 1965 in Turin as an avant-garde experimental collective of architects, designers, poets and artists. Its founders were Franco Audrito, Roberta Garosci, Enzo Bertone, Paolo Morello and Paolo Rondelli.\u003cbr\u003e \u003cbr\u003e\u003cspan\u003eStudio 65 played an important role in the radical Italian design movement in the 1960s and 70s. Some of the most famous products designed by them are the\u003c\/span\u003e \u003cem\u003eBocca\u003c\/em\u003e sofa \u003cspan\u003eand the\u003c\/span\u003e \u003cem\u003eCapitello\u003c\/em\u003e chair \u003cspan\u003e. Other notable projects include the\u003c\/span\u003e \u003cem\u003eLeonardo\u003c\/em\u003e sofa \u003cspan\u003e, which became one of the icons of the Radical Design movement, the interior design of the\u003c\/span\u003e \u003cem\u003eCasa Canella\u003c\/em\u003e apartment \u003cspan\u003e, the Villa Palladienne, as well as the\u003c\/span\u003e \u003cem\u003eBarbarella\u003c\/em\u003e nightclub \u003cspan\u003e. Other members of the Turin radical design movement were Piero Gatti-Cesare Paolini-Franco Teodoro, LIBIDARCH, Ceretti-Derossi-Rosso, Guido Drocco, Franco Mello and Piero Gilardi.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003eTowards the end of the 1970s, the collective separated and Audrito and Sampanitou - keeping the name Studio 65 - launched an architecture and design activity in Arab countries. At the same time, they are working on reissues of some of the \u003cspan\u003emost\u003c\/span\u003e emblematic pieces of their production.\u003c\/p\u003e\n\n\u003cp\u003e They design unique pieces, often produced in collaboration with emblematic Made in Italy companies such as Gufram and Savio Firmino. Currently, the firm has offices in Turin, Jeddah, Riyadh and Bali.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":276987740176,"sku":"G04110","price":2340.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Attica-de-Studio65-Gufram-The-Woods-Gallery.jpg?v=1739555567"},{"product_id":"fauteuil-la-cova-de-gianni-ruffi-gufram-the-woods-gallery","title":"La Cova armchair by Gianni Ruffi - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e La Cova Armchair - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eVintage La Cova armchair from 1973 in limited edition\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1973\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Gianni Ruffi\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e multi-colored\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e fabric\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 200x200x75 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e LIMITED EDITION \u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e In the collective imagination, what could be more Pop and surreal than a human-sized nest where you can take refuge and find some rest? This masterpiece by Gianni Ruffi from 1972, produced by Gufram in limited edition, is not a simple decorative product, but it is even much more than a work of art: the Cova is a place, a space protected.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e La Cova is a timeless alcove.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cbr\u003e \u003cspan\u003eCova is the timeless alcove that proves that there are no barriers that prevent dreams, a daily poem to live. The two meters in diameter are just a number because, once inside, the space becomes equal to infinity. The Cova is the legacy of the universal thought of a single man like Gianni Ruffi which finds its appropriate place in the spiritual Gufram collection, a galaxy in poetry.\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e \nGianni Ruffi is an Italian post-war and contemporary painter and designer born in 1938. His work has been featured in exhibitions at the DESTE Foundation, the Center for Contemporary Art, and the R \u0026amp; Company NY (Franklin St.). Gianni Ruffi's work has been offered at auction several times, with realized prices ranging from $191 to $27,618, depending on the size and medium of the work. Since 2010, this artist's record price at auction is USD 27,618 for La Cova, sold at the Dorotheum, Vienna in 2018.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":277059665936,"sku":"G21100","price":29700.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-La-Cova-de-Gianni-Ruffi-Gufram-The-Woods-Gallery.jpg?v=1739555594"},{"product_id":"poltronova-ultrafagola-by-ettore-sottsass","title":"Ultrafragola mirror by Ettore Sottsass - Poltronova ","description":"\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eUltrafragola mirror by Ettore Sottsass - Poltronova\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Ettore Sottsass\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eopal white, fluorescent pink\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Glass \u003cbr\u003e\u003cspan style=\"color: #808080;\" data-mce-style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eH 195 x L 100 x D 13 cm Weight 32 kg\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eMade on demand in Italy\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e 2 years warranty\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eLarge illuminated fiberglass mirror H 195cm.\u003cbr\u003e Opal white translucent structure drawing five successive waves forming an undulating effect.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eInternal lighting by neon lights or LED strip.\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eThe Ultrafragola has been presented since 2022 with an innovative LED lighting system in line with current technology.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eThe LED light version which consumes less electricity, introduced since 2022, succeeded the neon version which existed since the 1970s.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eInstallation of the mirror on the floor or wall.\u003cbr\u003e Mains connection, max consumption: 230.00 watts\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eThe Ultrafragola is a light mirror designed by Ettore Sottsass for the Poltronova brand and first produced in 1970.\u003c\/span\u003e \u003cbr\u003eHe was inspired by the sinuous silhouette of wavy feminine hair.\u003cbr\u003e When turned on, the mirror lights up pink. When turned off, the frame is almost white. \u003cspan\u003eThe Ultrafragola has been designed so that the light is diffused 360°.\u003c\/span\u003e\u003cbr\u003e \u003cspan\u003eThe Ultrafragola is one of Ettore Sottsass's most famous creations\u003c\/span\u003e . \u003cspan\u003eA true authentic work, it was imagined in a single color: light pink, as part of its Mobili Grigi series. Its\u003c\/span\u003e \u003cspan\u003ecolorful neon lighting demonstrates the influence of American pop culture. The brightness and color of the mirror may be perceived differently depending on the lighting and layout of the room.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp class=\"ql-align-justify\"\u003eThe frame of the Ultrafragola, which encloses the mirror, is thermoformed in translucent opaline plastic material which emits a pink light, the lighting is supported by a double strip of 4+4 meters of RGB LEDs (120Led\/m) enclosed in a Opaline Pmma profile specially created for the Ultrafragola mirror, so that the light is diffused 360°.\u003c\/p\u003e\n\n\u003cp class=\"ql-align-justify\"\u003e Even today, Ultrafragola mirrors are thermoformed from the only original aluminum mold dating from 1970.\u003cbr\u003e The assembly and all plastic components are hand finished in-house, as is the layout for the suspension. The back panel is made of fireproof forex. Finally, each Ultrafragola has a unique digital code, stamped in the company, on the back of the object, which certifies its authenticity and its Made in Italy origin.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp class=\"ql-align-justify\"\u003e Ultrafragola is present in the permanent collections of MoMa, the Triennale Design Museum, and the ADAM Museum Brussels. \u003cbr\u003eIt is currently very popular thanks to fashion and decoration influencers and in particular the influencer Lena Mahfouf aka Lena Situation who loves it!\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Ettore Sottsass (Italian, born September 14, 1917 in Innsbruck – died December 31, 2007 in Milan), architect and designer, is considered the godfather of Italian design. Born in Austria and raised in Milan, Sottsass studied architecture at the Politecnico di Torino in Turin. He spent much of World War II in a concentration camp in Yugoslavia, then returned to Milan, where he established his own industrial and architectural design studio.\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eSottsass moved away from pure functionalism and began experimenting with designs with social and historical components. At this time, Sottsass became a leading figure in the anti-design movement. In 1981, he led a group of designers, known as the Memphis Group. This group uses colors and supports, creating multifunctional pieces and breaking with conventions. They work in neon, unusual finishes and patterned plastic laminates.\u003cbr\u003e\u003cbr\u003e Even after the decline of the Memphis movement, Sottsass continued to create provocative works, constantly challenging the conventional practices of the time. He also created the architectural firm Sottsass \u003ca href=\"http:\/\/www.artnet.fr\/artistes\/sottsass-associati\/\" data-mce-href=\"http:\/\/www.artnet.fr\/artistes\/sottsass-associati\/\"\u003e \u003c\/a\u003eAssociati, whose goal is to create large-scale designs.\u003cbr\u003e\u003c\/span\u003e \u003cbr\u003eSottsass's work is the subject of numerous retrospectives, notably at the Center Pompidou in Paris, the Los Angeles County Museum of Art, and the Design Museum in London. He received several awards, including the title of Officer of the Order of Arts and Letters in 1992, an honorary doctorate from the Rhode Island School of Design in 1993, another from the Royal College of Art in London in 1996, a Oribe Prize in Japan in 1997 and a Sir Misha Black Prize in 1999.\u003cbr\u003e\u003cbr\u003e He died in Milan at the age of 90 in 2007.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical Factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D’Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international spotlight as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a team more focused on profits.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and began producing the iconic objects from her diverse catalog again. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":46484344144198,"sku":"MIROPLT0237TWG","price":8640.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Miroir-Ultrafragola-de-Ettore-Sottsass-Poltronova-The-Woods-Gallery.jpg?v=1694627489"},{"product_id":"lampadaire-sanremo-de-archizoom-associati-poltronova-the-woods-gallery","title":"Sanremo floor lamp by Archizoom Associati - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Sanremo floor lamp by Archizoom Associati - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Archizoom Associati\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eblack and white, green, blue, pink lights\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e enameled metal, marble, acrylic and \u003cspan\u003ePerspex®\u003c\/span\u003e sheets\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L \u003cspan\u003e38 x D 38 x H 225 cm\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #80ff00;\"\u003e2 - 4 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eThe prototype of the Sanremo floor lamp was Dario Bartolini's engagement gift to Lucia Morozzi, given at Villa Roccamare, designed by Ernesto Nathan Rogers.\u003cbr\u003e Sanremo, designed in 1968, consists of a thin metal stem and a crown, similar to that of a stylized palm tree colored in green, pink or blue.\u003cbr\u003e The crown is formed of lanceolate leaves of transparent methacrylate which radiate light. The Sanremo lamp is a luminous, ironic and delicate installation.\u003cbr\u003e The prototype at the time of its creation included a sound, similar to that of a cricket, which was later eliminated in mass production.\u003cbr\u003e The base and chest are made of enameled metal, marble and acrylic. The\u003c\/span\u003e sheets are made of laser-cut, lacquered, pearlised and beaded Perspex®.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At this time, many Italian manufacturing companies were passionate about anti-design which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/h2\u003e\n\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Green","offer_id":39266554413213,"sku":"LAMPPLT0239TWG","price":4788.0,"currency_code":"EUR","in_stock":true},{"title":"Transparent","offer_id":39266554380445,"sku":"LAMPPLT0240TWG","price":4788.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampadaire-Sanremo-de-Archizoom-Associati-Poltronova-Vert-The-Woods-Gallery.jpg?v=1740680213"},{"product_id":"lampe-passiflora-de-superstudio-poltronova-the-woods-gallery","title":"Passiflora Lamp by Superstudio - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Passiflora Lamp by Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePoltronova\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e opal white body with yellow flower\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eThermoformed Perspex®\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L \u003cspan\u003e30 x D 41 x H 29 cm\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eThe Passiflora lamp comes from a painted cardboard prototype made for the “Superarchitettura” exhibition of December 1966, a Radical Design manifesto.\u003c\/span\u003e  \u003cbr\u003eThe cardboard was subsequently replaced by a material transparent to light, transforming Passiflora into a truncated luminous column: a column whose distorted profile oscillates between natural and artificial, in a play of allusions and ambiguities, corresponding to the declaration of intent from Superstudio, summarized in these terms “Invention Design and Evasion Design”.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":371588464656,"sku":"LAMPPLT0241TWG","price":2808.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-Passiflora-de-Superstudio-Poltronova-The-Woods-Gallery.jpg?v=1740680225"},{"product_id":"chaise-eames-base-rocking-chair-rar-herman-miller-vintage-the-woods-gallery","title":"Eames Chair Base Rocking Chair RAR - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e Rocking Chair RAR by Charles \u0026amp; Ray Eames - Herman Miller - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Exposed fiberglass chair in excellent condition.\u003cbr\u003e Original vintage model Herman Miller edition, 1970.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Charles \u0026amp; Ray Eames\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Herman Miller\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e colors of your choice (Black, Medium Blue, Baby Blue, Navy Blue, Coral, Greige, Elephant Grey, Bright Yellow, Parchment, Light Ochre, Orange, Brown, Terracotta, Raw Umber)\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Fiberglass, walnut, metal \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 47 cm x D 50 cm x H 82 cm (seat H 46 cm)\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eContact us\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e Designed for the “Low-Cost Furniture Design” competition at MoMA in New York in 1950, the DSW (here RAR chair with the Rocking Chair base) is the result of the Eames couple's research into the molding of fiberglass until then reserved to aeronautics. Its one-piece shell adapted to human anatomy is revolutionizing the furniture industry.\u003cbr\u003e Icon of the 20th century, the DSW (Dining Side chair Wood) is part of history.\u003cbr\u003e It was produced on a large scale from 1950 in the United States by the manufacturer Hermann Miller. This is the beginning of “mass design”.\u003cbr\u003e The first Eames chairs from 1950, distributed by the American Herman Miller, will come from Zenith Plastics in Gardena, California. \u003cbr\u003eAfter 1953, the publisher changed factories several times, but manufacturing remained American. In Europe, the rights to DSW will be purchased by Vitra.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e Lightweight, versatile, easy to maintain, available in multiple colors and mass-produced, the Eames DSW chair has conquered interiors around the world and is now on display in the prestigious collections of modern art museums.\u003cbr\u003e Versatile, the DSW chair can be found in offices as well as in private interiors.\u003cbr\u003e Eames chairs were then available in numerous models: RAR rocking chair, DAW wooden-legged armchair, DAR eiffel-footed armchairs, etc.\u003c\/p\u003e\n\n\u003cp class=\"p2\"\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cem\u003eNon-contractual photo. Various signs of age-related wear may be present.\u003c\/em\u003e\u003cbr\u003e \u003cem\u003eFor more details, please contact us.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Glossary of Eames chairs\u003c\/h2\u003e\n\n\u003cp\u003e The first letter of the name of Eames chairs corresponds to its use:\u003cbr\u003e - D for Dine (dinner)\u003cbr\u003e - L for Lounge (lounging)  \u003cbr\u003e- R for Rock (swing)\u003cbr\u003e - P for Pivot\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e The second letter defines the type of chair:\u003cbr\u003e - Chairs with armrests have an A for Armchair\u003cbr\u003e - Accent chairs have an S for Side chair\u003cbr\u003e - Standard chairs have a C for Chair (chair)\u003cbr\u003e - Wire mesh chairs have a K for K-wire\u003c\/p\u003e\n\n\u003cp\u003e The third letter defines the type of foot:\u003cbr\u003e - W for Wood\u003cbr\u003e - R for Rod\u003cbr\u003e - X like the shape of the letter\u003cbr\u003e - M for Metal\u003cbr\u003e - S for Stacking\u003cbr\u003e - CC like Cast aluminum Casters (casters)\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e Charles and Ray Eames are a couple of emblematic designers of the 20th century. Very ahead of their time, they contributed to the democratization of designer furniture for the general public, in particular thanks to the invention of new industrial manufacturing techniques allowing mass production.\u003cspan\u003e \u003c\/span\u003e \u003cbr\u003eWe owe them many emblematic design pieces from the 1950s and 60s combining comfort and ergonomics: the famous Lounge Chair, the DCW chair (Dining Chair Wood) or the armchair RAR (Rocking Armchair Rodbase).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003cbr\u003e Created in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003cbr\u003e The company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003cbr\u003e By the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003c\/span\u003e \u003cbr\u003eWe also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"Black","offer_id":418309144592,"sku":"CHAIHRM0244TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Terracotta","offer_id":418458075152,"sku":"CHAIHRM0245TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Navy Blue","offer_id":418309177360,"sku":"CHAIHRM0246TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Coral","offer_id":418309210128,"sku":"CHAIHRM0247TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Gray","offer_id":418309242896,"sku":"CHAIHRM0248TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Elephant Gray","offer_id":418309275664,"sku":"CHAIHRM0249TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Bright Yellow","offer_id":418309308432,"sku":"CHAIHRM0250TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Parchment","offer_id":418309341200,"sku":"CHAIHRM0251TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Ocher Light","offer_id":418309373968,"sku":"CHAIHRM0252TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Orange","offer_id":418309406736,"sku":"CHAIHRM0253TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Medium Blue","offer_id":418309439504,"sku":"CHAIHRM0254TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Baby Blue","offer_id":418309472272,"sku":"CHAIHRM0255TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Brown","offer_id":418460368912,"sku":"CHAIHRM0256TWG","price":600.0,"currency_code":"EUR","in_stock":true},{"title":"Raw Umber","offer_id":418476490768,"sku":"CHAIHRM0257TWG","price":600.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-Eames-base-Rocking-Chair-RAR-Herman-Miller-Vintage-Black-The-Woods-Gallery.jpg?v=1669830560"},{"product_id":"fauteuil-diamond-de-harry-bertoia-knoll-vintage-the-woods-gallery","title":"Diamond Armchair by Harry Bertoia - Knoll - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e Diamond Armchair by Harry Bertoia - An icon of vintage design\u003c\/h2\u003e\n\n \u003cp\u003eThe Diamond armchair, designed by Harry Bertoia for Knoll, is as much a work of art as it is a functional piece of furniture. Created in 1952, this iconic piece of modern design is made up of a steel wire mesh structure supported by thin metal legs. Each wire is painstakingly hand-bent before being welded and chromed, reflecting Bertoia's artisanal approach to design.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eAbout the Knoll brand:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e Knoll is an American office furniture and equipment company, founded in 1938 by Hans Knoll. With his wife Florence, Knoll gained international recognition for his creative and innovative vision of interior design. Today, many pieces of furniture made by Knoll are part of design history.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eFeatures :\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Designer: Harry Bertoia\u003c\/li\u003e\n\n\u003cli\u003e Brand: Knoll\u003c\/li\u003e\n\n\u003cli\u003e Color: Metal\u003c\/li\u003e\n\n\u003cli\u003e Material: Steel\u003c\/li\u003e\n\n\u003cli\u003e Dimensions: L 85 cm x D 72 cm x H 76 cm\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Knoll","offers":[{"title":"Default Title","offer_id":556288278544,"sku":"FAUTKNL0280TWG","price":890.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Diamond-de-Harry-Bertoia-Knoll-Vintage-The-Woods-Gallery.jpg?v=1739382577"},{"product_id":"porte-manteau-another-green-cactus-de-drocco-mello-gufram-the-woods-gallery","title":"Coat rack, Another Green Cactus sculpture by Drocco \u0026amp; Mello - Gufram ","description":"\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Coat rack, Another Green Cactus sculpture by Drocco \u0026amp; Mello - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e2018\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eDrocco \u0026amp; Mello\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e polyurethane, \u003cspan\u003eGuflac®\u003c\/span\u003e coating\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 110 x D 70 x H 170 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 - 4 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e Another Green Cactus designed by Drocco \u0026amp; Mello for Gufram is a coat rack made of polyurethane foam in a new green finish.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eGreen different from the original model (emerald green) published in 1972 and currently out of print.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e Published by Gufram, 2018\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eInternal steel structure embedded in polyurethane foam\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e Weight: 28kg \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cbr\u003e “This cactus is a surreal son of anti-design” Guido Drocco\u003cbr\u003e\u003cbr\u003e Guido Drocco is an architect and designer, he comes from the Politecnico of Turin.\u003cbr\u003e\u003cbr\u003e From 1962, he worked with the architects Gabetti and Isola. He received numerous architectural awards and continued his collaboration with Gufram.\u003cbr\u003e \u003cbr\u003eWith Franco Mello, he was part of the Radical Movement of the 1960s, an avant-garde movement using pop culture and even Kitch to challenge the canons of good modernist taste. For the young generation of designers of the 1960s, plastic appeared as a providential material, in a society which reintroduced fantasy and comfort.\u003cbr\u003e\u003cbr\u003e The creations of the period all have something of the “manifest object”.\u003cbr\u003e\u003cbr\u003e Gufram, the publisher since 1968, brought together in 1972 the collection called \"I Multipli\", of which the Cactus is a part. It includes unusual pieces always in limited edition (also present in the largest museums in the world) including the famous Pratone (the Meadow), giant blades of grass in polyurethane into which we throw ourselves rather than sit, the giant Sedilsasso \"armchair\" stones or the Bocca sofa, in homage to Dali's Mae West sofa...\u003cbr\u003e \u003cbr\u003eThe objects in the “I Multipli” collection have been designed to free users from their behavioral habits. Among their influences, land art represented a real source of inspiration for designers of the 60s.\u003cbr\u003e\u003cbr\u003e This collection is made up of designs made from hardened polyurethane foam with a patented lacquer finish called:\u003cbr\u003e\u003cbr\u003e Guflac®\u003cbr\u003e\u003cbr\u003e Here, the Cactus is still a desert plant but it is devoid of thorns and made on a human scale... It is, according to its creator, the \"surreal son of phytomorphic-inspired anti-design\"\u003cbr\u003e\u003cbr\u003e Since then, the cacti of Guido Drocco and Franco Mello have been developed by Gufram with many different colors and names, such as the white Biancocactus, the black Nerocactus, and the red Rossocactus (all from 2010), and finally the Metacactus, with colors as if burned by the sun (2012).\u003cbr\u003e \u003cbr\u003eThe originals are included in the collections of many institutions, such as the Museum of Modern Art and Cooper-Hewitt National Design Museum in New York, the Center Georges Pompidou and Musée des Arts Décoratifs in Paris, the Vitra Design Museum in Weil am Rhein, in Germany, and the Tate Modern in London.\u003cbr\u003e\u003cbr\u003e\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Guido Drocco was born in San Benedetto Belbo, Cuneo, Italy on September 19, 1942. He graduated in architecture at the Polytechnic of Turin (Politecnico di Torino). He carries out professional work in the field of architecture and industrial design and is active in Turin. Since 1996 he has been a lecturer in architectural design at the Faculty of Architecture of the Polytechnic of Turin.\u003c\/p\u003e\n\n \u003cp\u003eFranco Mello was born in Genoa in 1945. He lived and worked in Turin and Spineto Scrivia. Mello creates in the fields of design, tailoring, graphics, publishing and art. He works on reissues of art books, design catalogs and posters for many Arte Povera alla Transavanguardia artists, including Piero Manzoni, Giulio Paolini, Giuseppe Peone, Alberto Burri, Yves Klein, Bridget Riley and Pinot Gallizio.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003c\/p\u003e\n\n\n\u003cp dir=\"ltr\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/tecnico_large.png?v=1509727879\"\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":12244095598656,"sku":"G01200","price":4050.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Porte-manteau-sculpture-Another-Green-Cactus-de-Drocco-Mello-Gufram-The-Woods-Gallery.jpg?v=1739555609"},{"product_id":"porte-manteau-another-white-cactus-de-drocco-mello-gufram-the-woods-gallery","title":"Coat rack, Another White Cactus sculpture by Drocco \u0026amp; Mello - Gufram ","description":"\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Coat rack, Another White Cactus sculpture by Drocco \u0026amp; Mello - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan style=\"color: #000000;\"\u003e2018\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan style=\"color: #000000;\"\u003eDrocco \u0026amp; Mello\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e polyurethane, \u003cspan\u003eGuflac®\u003c\/span\u003e coating \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 110 x D 70 x H 170 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e Another Green Cactus designed by Drocco \u0026amp; Mello for Gufram is a coat rack made of polyurethane foam in a new white finish.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eGreen different from the original model (emerald green) published in 1972 and currently out of print.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cdiv class=\"product-detail__detail\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"rte\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e Published by Gufram, 2018\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eInternal steel structure embedded in polyurethane foam\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e Weight: 28kg \u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cbr\u003e “This cactus is a surreal son of anti-design” Guido Drocco\u003cbr\u003e\u003cbr\u003e Guido Drocco is an architect and designer, he comes from the Politecnico of Turin.\u003cbr\u003e\u003cbr\u003e From 1962, he worked with the architects Gabetti and Isola. He received numerous architectural awards and continued his collaboration with Gufram.\u003cbr\u003e \u003cbr\u003eWith Franco Mello, he was part of the Radical Movement of the 1960s, an avant-garde movement using pop culture and even Kitch to challenge the canons of good modernist taste. For the young generation of designers of the 1960s, plastic appeared as a providential material, in a society which reintroduced fantasy and comfort.\u003cbr\u003e\u003cbr\u003e The creations of the period all have something of the “manifest object”.\u003cbr\u003e\u003cbr\u003e Gufram, the publisher since 1968, brought together in 1972 the collection called \"I Multipli\", of which the Cactus is a part. It includes unusual pieces always in limited edition (also present in the largest museums in the world) including the famous Pratone (the Meadow), giant blades of grass in polyurethane into which we throw ourselves rather than sit, the giant Sedilsasso \"armchair\" stones or the Bocca sofa, in homage to Dali's Mae West sofa...\u003cbr\u003e \u003cbr\u003eThe objects in the “I Multipli” collection have been designed to free users from their behavioral habits. Among their influences, land art represented a real source of inspiration for designers of the 60s.\u003cbr\u003e\u003cbr\u003e This collection is made up of designs made from hardened polyurethane foam with a patented lacquer finish called:\u003cbr\u003e\u003cbr\u003e Guflac®\u003cbr\u003e\u003cbr\u003e Here, the Cactus is still a desert plant but it is devoid of thorns and made on a human scale... It is, according to its creator, the \"surreal son of phytomorphic-inspired anti-design\"\u003cbr\u003e\u003cbr\u003e Since then, the cacti of Guido Drocco and Franco Mello have been developed by Gufram with many different colors and names, such as the white Biancocactus, the black Nerocactus, and the red Rossocactus (all from 2010), and finally the Metacactus, with colors as if burned by the sun (2012).\u003cbr\u003e \u003cbr\u003eThe originals are included in the collections of many institutions, such as the Museum of Modern Art and Cooper-Hewitt National Design Museum in New York, the Center Georges Pompidou and Musée des Arts Décoratifs in Paris, the Vitra Design Museum in Weil am Rhein, in Germany, and the Tate Modern in London. \u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cp\u003e \u003cspan\u003eThe subject of several, free and often ambiguous interpretations, Cactus is the icon of Italian design that has revolutionized the domestic landscape, by subverting the borders between indoor area and open space.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eCactus comes as an ironic totem, and embodies the grit, the imagination and the humor of the design of the Seventies. Likely to draw upon itself everybody's attention, this hall-tree redeems itself from functionalism at all costs, because it can perform its function, but also be used as a merry decorative element. You have freedom of interpretation. Cactus comes to life in 1972 thanks to the genius of Guido Drocco \u0026amp; Franco Mello, and from the start it questions the static and rigid world of interior design.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e \u003cspan\u003eIts first edition was a very deep emerald shade (sold out edition), and since then it is cyclically reinterpreted according to the color and the style of the moment. In 2007 we had the white version (sold out edition); in 2010 it was the turn of red and black.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003e\u003cspan\u003eIn 2012, on the occasion of the first piece's fortieth anniversary, Cactus came in a new limited edition called Metacactus. In this variation the green lime color fades into orange at the tips, as if they were toasted by the scorching sun of the desert.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e \u003cspan\u003eFor Gufram's comeback to France in 2015, the company introduces a new limited special edition of the legendary Cactus, named Lebluecactus (sold out edition). The hall tree designed by Drocco \u0026amp; Mello turns blue - the same shade as the French flag - a representative hue of all the myriad different nuances that populate the many latitudes of the “Hexagon”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"clear\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n \u003cp\u003eGuido Drocco was born in San Benedetto Belbo, Cuneo, Italy on September 19, 1942. He graduated in architecture at the Polytechnic of Turin (Politecnico di Torino). He carries out professional work in the field of architecture and industrial design and is active in Turin. Since 1996 he has been a lecturer in architectural design at the Faculty of Architecture of the Polytechnic of Turin.\u003c\/p\u003e\n\n\u003cp\u003e Franco Mello was born in Genoa in 1945. He lived and worked in Turin and Spineto Scrivia. Mello creates in the fields of design, tailoring, graphics, publishing and art. He works on reissues of art books, design catalogs and posters for many Arte Povera alla Transavanguardia artists, including Piero Manzoni, Giulio Paolini, Giuseppe Peone, Alberto Burri, Yves Klein, Bridget Riley and Pinot Gallizio.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003c\/p\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/tecnico_large.png?v=1509727879\"\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"tit-focus\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":12244096221248,"sku":"G01201","price":4050.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Porte-manteau-sculpture-Another-White-Cactus-de-Drocco-Mello-Gufram-The-Woods-Gallery.jpg?v=1739555625"},{"product_id":"rocking-chair-ultramarine-de-charles-ray-eames-herman-miller-vintage-the-woods-gallery","title":"Ultramarine rocking chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e RAR Ultramarine rocking chair by Charles \u0026amp; Ray Eames - Herman Miller - Vintage\u003c\/h2\u003e\n\n\u003cp\u003e Exposed fiberglass rocking chair in excellent condition.\u003cbr\u003e Original vintage model Herman Miller edition, 1970.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Charles \u0026amp; Ray Eames\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Herman Miller\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e blue  \u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Fiberglass, walnut, metal\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 62.5 cm x D 69 cm x H 67 cm (seat H: 33 cm)\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability :\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\n\u003cspan\u003eContact us\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The Rocking Chair also called Armchair RAR (for Rocking Armchair Rod base) was created by the Eames in 1948 using polyester resin reinforced with fiberglass to create a one-piece shell.\u003cbr\u003e This rocking chair was presented for the first time in 1950 during the “Low Cost Furniture Design” competition at MoMA in New York. It met with great success and was originally published by the Herman Miller company until the end of the 1970s.\u003cbr\u003e Alongside Herman Miller production based in the United States, Vitra has been producing polypropylene models in Europe since 1972. \u003cbr\u003eThe armchair is also available in a version with legs. There are two different bases: the DAR model (chromed aluminum base) and the DAW model (wooden legs).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Glossary of Eames chairs\u003c\/h2\u003e\n\n\u003cp\u003e The first letter of the name of Eames chairs corresponds to its use:\u003cbr\u003e - D for Dine (dinner)\u003cbr\u003e - L for Lounge (lounging)\u003cbr\u003e - R for Rock (swing)\u003cbr\u003e - P for Pivot\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e The second letter defines the type of chair:\u003cbr\u003e - Chairs with armrests have an A for Armchair\u003cbr\u003e - The side chairs have an S for Side chair\u003cbr\u003e - Standard chairs have a C for Chair (chair)\u003cbr\u003e - Wire mesh chairs have a K for K-wire\u003c\/p\u003e\n\n\u003cp\u003e The third letter defines the type of foot:\u003cbr\u003e - W for Wood\u003cbr\u003e - R for Rod (bar)\u003cbr\u003e - X like the shape of the letter\u003cbr\u003e - M for Metal\u003cbr\u003e - S for Stacking\u003cbr\u003e - CC like Cast aluminum Casters (casters)\u003c\/p\u003e\n\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003eCharles and Ray Eames are a couple of emblematic designers of the 20th century. Very ahead of their time, they contributed to the democratization of designer furniture for the general public, in particular thanks to the invention of new industrial manufacturing techniques allowing mass production.\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003eWe owe them many emblematic design pieces from the 1950s and 60s combining comfort and ergonomics: the famous Lounge Chair, the DCW chair (Dining Chair Wood) or the armchair RAR (Rocking Armchair Rodbase).\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003eHerman Miller Inc. is an American office furniture and equipment company based in Zeeland, Michigan.\u003cbr\u003e Created in 1905, the original company called Michigan Star Furniture was taken over in 1923 by one of its employees: DJ De Pree.\u003cbr\u003e The company took the name of the man who helped him acquire it, Herman Miller, his father-in-law, a West Michigan businessman.\u003c\/span\u003e \u003cbr\u003eBy the mid-20th century, the name Herman Miller became synonymous with \"modern\" furniture. Surrounding itself with designers such as George Nelson and Charles and Ray Eames, the company produced creations that became great classics of industrial design.\u003cbr\u003e We also include the names of Alvar Aalto, Don Chadwick, Alexander Girard, Paul Lázsló, Isamu Noguchi, Robert Probst, Gilbert Rohde, Gloria Sachs, Don Shepard, Bill Stumpf etc… among the designers who worked for Herman Miller.\u003c\/p\u003e","brand":"Herman Miller","offers":[{"title":"Default Title","offer_id":12321057407040,"sku":"ROCKHRM0310TWG","price":1200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Rocking-chair-Ultramarine-de-Charles-Ray-Eames-Herman-Miller-Vintage-The-Woods-Gallery.jpg?v=1738864164"},{"product_id":"decoration-mini-bouche-gufram-the-woods-gallery","title":"Guframini Little Bocca Decoration - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Guframini Little Bocca Decoration - Gufram\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio 65\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e red\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eL. 26.5 cm - D. 10 cm - H. 10.6 cm\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e2 weeks lead time\u003c\/span\u003e\u003c\/p\u003e\n\n \u003ch2 style=\"text-align: center;\"\u003eLearn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cp\u003e Little Bocca is part of the Guframini collection designed by Studio 65 and developed by the Gufram brand.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eLittle Bocca®, inspired by the exact proportions of the original version, retains the sinuous and sensual effect of a woman's lips, exactly as the intention of Studio65 who designed it in 1970. But, unlike its big sister , she decided to get rid of her fabric dress and be coated just like her two other girlfriends. This visionary and glamorous sofa has inspired artists and photographers as a much-photographed protagonist and center of attention in exhibitions around the world. Now it will become a cheeky accessory in the most avant-garde homes.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":19449253953629,"sku":"DCOGFR0333TWG","price":150.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Decoration-Guframini-Little-Bocca-Gufram-The-Woods-Gallery.jpg?v=1743617067"},{"product_id":"decoration-mini-pratone-gufram-the-woods-gallery","title":"Guframini Mini Pratone Decoration - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Guframini Mini Pratone Decoration - Gufram\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Ceretti, Derossi \u0026amp; Rosso\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L. 17.5 cm - D. 17.5 cm - H. 11.8 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e2 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e Mini Pratone® is part of the Guframini collection and was designed by Ceretti, Derossi \u0026amp; Rosso for the Gufram brand.\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cp\u003e \u003cspan\u003eMini Pratone® plays with the juxtaposition of a \"large-small\" proportion by reducing to 7\/8 the giant Pratone designed in 1972 by Ceretti, Derossi and Rosso during its exhibition at MoMA in Italy: New Domestic Panoramas.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAs in the original version, the mini sculpture's base is emblazoned with \"Pratone\" on one side, and 42 flexible stems branch out in different directions to complete the iconic look of this little icon.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":19449263161437,"sku":"DCOGFR0334TWG","price":170.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Decoration-Guframini-Mini-Pratone-Gufram-The-Woods-Gallery.jpg?v=1738691356"},{"product_id":"decoration-mini-cactus-gufram-the-woods-gallery","title":"Guframini Mini Cactus Decoration - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Guframini Mini Cactus Decoration - Gufram\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Drocco \u0026amp; Mello\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e green, red, black, white, blue, green and orange\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L. 8.7 cm - D. 8.7 cm - H. 21.2 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e2 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e Little Cactus® is part of the Guframini collection and was designed by Drocco \u0026amp; Mello for the Gufram brand.\u003c\/div\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003cp\u003e Gufram offers its enthusiasts a version identical to the original designed by Drocco and Mello in 1972.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eLittle Cactus® is one of the symbols of radical design par excellence.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e The scale model is perfectly identical to the original showing 2165 padded areas that decorate the stem and arms of this otherworldly coat rack. The color was achieved by carefully studying the original green color to reproduce it, giving fans of the design a chance to own, albeit in a reduced version, a limited edition design piece that is now sold out.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Black","offer_id":48653554286918,"sku":"DCOGFR0335TWG-4","price":150.0,"currency_code":"EUR","in_stock":true},{"title":"Green","offer_id":48653554188614,"sku":"DCOGFR0335TWG","price":249.0,"currency_code":"EUR","in_stock":false},{"title":"White","offer_id":48653554254150,"sku":"DCOGFR0335TWG-3","price":249.0,"currency_code":"EUR","in_stock":false},{"title":"Red","offer_id":48653554221382,"sku":"DCOGFR0335TWG-2","price":249.0,"currency_code":"EUR","in_stock":true},{"title":"Blue","offer_id":48653554319686,"sku":"DCOGFR0335TWG-5","price":249.0,"currency_code":"EUR","in_stock":true},{"title":"Green and orange","offer_id":48653554352454,"sku":"DCOGFR0335TWG-6","price":249.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/files\/Decoration-Guframini-Mini-Cactus-Gufram-Vert-The-Woods-Gallery.jpg?v=1765734726"},{"product_id":"decoration-pack-guframini-gufram-the-woods-gallery","title":"Decoration Pack Guframini - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Decoration Pack Guframini - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Studio 65, Drocco \u0026amp; Mello, Ceretti, Derossi \u0026amp; Rosso\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e red, green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eGuframini Collection is designed by several different designers for the Gufram brand.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eLike in a fairy tale, the Gufram icons have become smaller and have now transformed into Guframini®! The Italian company with the most innovative design is renewed for its lovers: miniatures of Bocca®, Cactus® and Pratone® designed in scale 1: 8; the new miniatures perfectly reproduce the smallest details of the famous domestic sculptures exhibited in the greatest museums in the world.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"focus\"\u003e\n\n\u003cdiv class=\"col-dx\"\u003e\n\n\u003cdiv class=\"tabella\"\u003e\n\n\u003cdiv class=\"tr\"\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":19449265979485,"sku":"DCOGFR0336TWG","price":510.3,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Decoration-Pack-Guframini-Gufram-The-Woods-Gallery.jpg?v=1739555643"},{"product_id":"chaise-wire-de-harry-bertoia-knoll-vintage-the-woods-gallery","title":"Wire Chair by Harry Bertoia - Knoll - Vintage","description":"\u003ch2 style=\"text-align: center;\"\u003e Wire Chair by Harry Bertoia - An icon of vintage design\u003c\/h2\u003e\n\n \u003cp\u003eThe Wire Chair, designed by Harry Bertoia for Knoll, is an iconic work of modern design. Made in 1952, this innovative piece is made up of a steel wire mesh structure supported by thin metal feet. The original handcrafting meant each wire was carefully hand-bent before being soldered and chromed, highlighting Bertoia's artisanal approach to design.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eAbout designer Harry Bertoia:\u003c\/strong\u003e\u003c\/p\u003e\n\n \u003cp\u003eHarry Bertoia, born in Italy, settled and studied art and design in the United States. After working on the famous Eames chairs, he created for Knoll a collection of seats in woven steel wire, of which the Diamant chair is one of the most recognized. Bertoia's creations, notably the \"Diamond chair\", the \"Bird chair\" and the \"Barstool chair\", revolutionized modern design. After the dazzling success of his chairs at Knoll, he devoted himself to sculpture, exploring the relationship between metal and sound through his \"Sonambient\" sound sculptures.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eAbout the Knoll brand:\u003c\/strong\u003e\u003c\/p\u003e\n\n \u003cp\u003eKnoll is an American office furniture and equipment company, founded in 1938 by Hans Knoll. With his wife Florence, Knoll developed an innovative vision of interior design that established the firm as a major force in 20th-century design. Many pieces of furniture made by Knoll have become part of design history.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eFeatures :\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Designer: Harry Bertoia\u003c\/li\u003e\n\n\u003cli\u003e Brand: Knoll\u003c\/li\u003e\n\n\u003cli\u003e Color: Metal\u003c\/li\u003e\n\n\u003cli\u003e Material: Steel\u003c\/li\u003e\n\n\u003cli\u003e Dimensions: L 54 cm x D 58 cm x H 73 cm (seat H 46 cm)\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Knoll","offers":[{"title":"Default Title","offer_id":19542943629405,"sku":"CHAIKNL0338TWG","price":750.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-Wire-de-Harry-Bertoia-Knoll-Vintage-The-Woods-Gallery.jpg?v=1740681791"},{"product_id":"pouf-the-end-de-toiletpaper-gufram-the-woods-gallery-2","title":"The End Pouf by ToiletPaper - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"tit-page\"\u003e\n\n\u003cdiv class=\"pagina\"\u003e\n\n\u003cdiv class=\"col-sx\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e The End Pouf by ToiletPaper - Gufram\u003cbr\u003e\n\n\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e \u003cspan\u003ePouf in Limited Edition of 500 copies\u003cbr\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e\u003cem\u003e2019\u003c\/em\u003e\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e \u003cspan\u003eToiletpaper\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e \u003cspan\u003epolyurethane\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L. 36 cm - D. 22 cm - H. 60 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003eIn stock\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"col-dx\"\u003e LIMITED EDITION 22\/500 and 23\/500\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"col-dx\"\u003e Gufram is withdrawing from the world of design. Declares it and puts an end to it.\n\u003cp class=\"did-page\"\u003e Due to the many critics who have always condemned Gufram's anti-design concept, the time to say \"enough\" has arrived and Maurizio Cattelan and Pierpaolo Ferrari celebrate his funeral.\u003c\/p\u003e\n\n\u003cp class=\"did-page\"\u003e TOILETPAPER therefore writes Gufram's epitaph which, as a final act of resistance, creates a tombstone that can be used as a seat of grotesque irony.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Italian Maurizio Cattelan likes derision and sparking controversy by creating works intended to challenge the public. Trained independently, he began his career in the late 1980s. His works, which take shape from real-world objects and people, are the result of an irreverent operation against art and institutions. Cattelan opens his own New York gallery, the Wrong Gallery, a space where nothing is sold and which remains permanently closed. Cattelan creates works that always cause scandal and give rise to all kinds of interpretations, even calling into question religion and the sacred, such as La Nona Ora, a sculpture which represents a life-size wax effigy of the late pope. John Paul II struck down by a meteorite. His sculpture “LOVE” exhibited in Piazza Affari in Milan since 2010 provokes residents and calls into question the history of this financial square with a simple gesture (middle finger).\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn January 2012, the Guggenheim Museum in New York presented a retrospective of his work over 21 years, entitled “Maurizio Cattelan: All”. In June 2010, he launched the biannual magazine Toiletpaper with photographer Pierpaolo Ferrari containing images full of humor and fantasy. Toiletpaper is now a brand that translates its kitsch images into decorative objects and clothing brands.\u003c\/span\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":31410400067677,"sku":"G13110","price":1099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-The-End-de-ToiletPaper-Gufram-The-Woods-Gallery_1c5df09c.jpg?v=1740682793"},{"product_id":"fauteuil-magritta-de-sebastian-matta-gufram-the-woods-gallery","title":"Magritta armchair by Sebastian Matta - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Magritta armchair by Sebastian Matta - Gufram\u003c\/h2\u003e\n\n\u003cp\u003e \u003cem\u003e\u003cspan\u003e\u003cspan style=\"color: #808080;\"\u003eDesigner:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Sebastián Matta \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eBrand:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Gufram \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eColors:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Black and green, red, yellow \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eMaterial:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e polyurethane and wool \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eDimensions:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e 92 cm in length, 64 cm in height and 84 cm in depth\u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e3 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp style=\"text-align: left;\"\u003e The Chilean architect, painter and designer Matta was the protagonist of the most important artistic movements of the 20th century. In Paris, he was one of the eminent figures of surrealism. At the start of the Second World War, he influenced the birth of abstract expressionism in New York. After the war, he returned to Europe and settled in Italy, where he played a role as a link between abstract expressionism and Italian abstraction. His works are exhibited in some of the most important museums in the world, including: MOMA in New York, the Center Pompidou in Paris, the Fine Art Museum in San Francisco and the National Art Gallery in Rome.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, an acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Gufram","offers":[{"title":"Green","offer_id":43445877735652,"sku":"G29100","price":3510.0,"currency_code":"EUR","in_stock":true},{"title":"YELLOW","offer_id":43445877768420,"sku":"G29110","price":3510.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":43445877801188,"sku":"G29120","price":3510.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Magritta-de-Sebastian-Matta-Gufram-Vert-The-Woods-Gallery.jpg?v=1664301715"},{"product_id":"fauteuil-joe-de-studio-ddl-poltronova-the-woods-gallery","title":"Joe armchair by Studio DDL - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Joe armchair by Studio DDL - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e Joe leather armchair\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Studio DDL (De Pas, D’Urbino, Lomazzi)\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e dark brown, light brown or white\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e leather, steel, polyurethane foam\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 175 x D 110 x H 95 cm\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003e2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n This armchair was designed in the 1970s by Studio DDL ( \u003cspan\u003eDe Pas, D'Urbino, Lomazzi).\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cspan\u003eThis hyperrealistic, warm and welcoming armchair, inspired by the pop-art spirit, is mounted on invisible wheels.\u003c\/span\u003e \u003cbr\u003eWith this project, the designers gave material form to their admiration for legendary American baseball star Joe Di Maggio, with a bold change of scale. \u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003eLearn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical Factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D’Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Brown","offer_id":35219418251421,"sku":"FAUTPLT0543TWG","price":10920.0,"currency_code":"EUR","in_stock":true},{"title":"Mole","offer_id":35219418218653,"sku":"FAUTPLT0544TWG","price":10920.0,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":35219418185885,"sku":"FAUTPLT0545TWG","price":10920.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Joe-de-Studio-DDL-Poltronova-Blanc-The-Woods-Gallery.jpg?v=1766082409"},{"product_id":"table-magazine-rack-t01-de-superstudio-poltronova-the-woods-gallery","title":"Table \u0026amp; magazine rack T01 from Superstudio - L 82cm - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Table \u0026amp; magazine rack T01 from Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e red\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e plexiglass\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 82 x D 41 x H 30 cm\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e \nCreated in 1968 by Superstudio to accompany the Sofo sofa, the T01 table is the same length as the seat and half the width of Sofo.\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e This coffee table is made from a stressed methacrylate plate with a thickness of 12 millimeters.\u003cbr\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35224360812701,"sku":"TABLPLT0546TWG","price":2160.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Table-magazine-rack-T01-de-Superstudio-L-82cm-Poltronova-The-Woods-Gallery.jpg?v=1740685162"},{"product_id":"miroir-et-porte-photo-spera-de-superstudio-poltronova-the-woods-gallery","title":"Spera mirror and photo holder from Superstudio - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Spera mirror and photo holder from Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePoltronova\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e marbled black, pink\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e marble, mirror, \u003cspan\u003eplexiglass\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 16 x D 10 x H 40 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003ch2 style=\"text-align: center;\"\u003eLearn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e Spera is a small mirror and photo holder from Superstudio.\u003cbr\u003e Initially, in 1968, the idea was to use leftover marble processing: \"a DIY operation, rather than creation\", as the Florentine group Superstudio declared at the time, ahead of its time.\u003cbr\u003e The careful milling of the irregular pieces of marble makes them the precious support for a mirror and two sheets of methacrylate to use as a photo frame.\u003cbr\u003e The Spera mirror, like the Ofelia (photo holder) and Vanitas (mirror) series, represents a transformation project capable of giving a new refined aesthetic to the fragments of the remains of industrial production.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35220568834205,"sku":"MIROPLT0547TWG","price":612.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Miroir-et-porte-photo-Spera-de-Superstudio-Poltronova-The-Woods-Gallery.jpg?v=1740685167"},{"product_id":"canape-autumntime-de-valerio-berruti-l-170-cm-gufram-the-woods-gallery","title":"Autumntime sofa by Valerio Berruti \/ L 170 cm - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Summertime sofa by Valerio Berruti \/ L 170 cm - Gufram\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate\u003c\/em\u003e :\u003c\/span\u003e 2013\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Valerio Berruti\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Gufram\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e blue and brown\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e fabric and polyurethane foam\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 170 \u003cspan\u003ecm in length, 86 cm in width and 76 cm in height\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/div\u003e\n\n\u003cp\u003e The Autumntime sofa uses polyurethane foam (a material common to all Gufram objects), water-based paint and wax crayons which are then varnished and fixed with Guflac®, in addition to keeping the colors vivid over time, it releases a delicate natural aroma of cinnamon and orange.\u003c\/p\u003e\n\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp\u003e Born in Alba in 1977, Berruti graduated from DAMS in Turin. At the age of eighteen he bought a small disused 17th century church in Verduno, in the province of Cuneo, which he later used as a workshop and studio. In 2004, he won the Celeste Award in the Affirmed Artist category and the White Pages Award.\u003c\/p\u003e\n\n \u003cp\u003eBerruti remains the only Italian artist in the international studio and curatorial program in New York to date. In 2009 he created the cover of \u003cem\u003eAngoli nel cielo\u003c\/em\u003e by Lucio Dalla, and participated in the Venice Biennale presenting a sound installation set to music by Paolo Conte. In 2011, Berruti collaborated with Ryūichi Sakamoto on the film \u003cem\u003eKizuna\u003c\/em\u003e , while the following year he completed his \u003cem\u003eOver the Rainbow\u003c\/em\u003e , a massive land-based artwork set in a protected area in Johannesburg, South Africa. During his career, Berruti has exhibited his works in Turin, Milan, Modena, Los Angeles, Seoul, Frankfurt, New York and Tokyo.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n \u003cp\u003e\u003cspan\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan\u003e \u003cbr\u003e\u003cspan\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan\u003e \u003cbr\u003e\u003cspan\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":35266528706717,"sku":"G10110","price":8100.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Canape-Autumntime-de-Valerio-Berruti-L-170-cm-Gufram-The-Woods-Gallery.jpg?v=1739555806"},{"product_id":"porte-photo-ofelia-de-superstudio-poltronova-the-woods-gallery","title":"Ofelia photo holder from Superstudio - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Ofelia photo holder from Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePoltronova\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e pink, marbled red\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e marble, \u003cspan\u003eplexiglass\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 13 x D 10 x H 28 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The Ophélia photo holder from Superstudio started with the idea of ​​using leftovers from marble processing. A DIY operation, rather than creation, as the Florentine group declared at the time. The careful milling of the irregular pieces of marble makes it the valuable support for two sheets of methacrylate to be used as a photo frame. The “Ofelia, Spera and Vanitas” series, ahead of their time, represent a transformation project capable of giving a new refined aesthetic to industrial scrap metal.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international spotlight as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35266707030173,"sku":"PORTPLT0548TWG","price":612.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Porte-photo-Ofelia-de-Superstudio-Poltronova-The-Woods-Gallery.jpg?v=1740685173"},{"product_id":"miroir-et-porte-photo-vanitas-de-superstudio-poltronova-the-woods-gallery","title":"Vanitas mirror and photo holder by Superstudio - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Vanitas mirror and photo holder by Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePoltronova\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e pink, marbled black\/marbled red\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e marble, mirror, \u003cspan\u003eplexiglass\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 20 cm x D 7 cm x H 25 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003e2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e The Vanitas small mirror\/photo holder from Superstudio started with the idea of ​​using leftover marble processing. A DIY operation, rather than creation, as the Florentine group declared at the time. The careful milling of the irregular pieces of marble makes it the valuable support for two sheets of methacrylate to be used as a photo frame. The “Ofelia, Spera and Vanitas” series, ahead of their time, represent a transformation project capable of giving a new refined aesthetic to industrial scrap metal.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international spotlight as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35267153395869,"sku":"MIROPLT0549TWG","price":570.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Miroir-et-porte-photo-Vanitas-de-Superstudio-Poltronova-The-Woods-Gallery.jpg?v=1740685179"},{"product_id":"sofa-superonda-de-archizoom-associati-l-240-cm-poltronova-the-woods-gallery","title":"Superonda Sofa by Archizoom Associati \/ L 240 cm - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Superonda Sofa by Archizoom Associati \/ L 240 cm - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Archizoom Associati\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e White\/Red\/Black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e polyurethane foam, leatherette\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 240 x D 100 x H 38cm\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eAvailability :\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\n\u003cspan\u003e3 - 4 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e \nDesigned in 1966 by the radical Florentine group Archizoom, it was the first sofa without a conventional frame. It is comprised of two waves made from a polyurethane block cut into two parts with an S-shaped incision, which can be interlocked and stacked to produce different configurations. The lightness and modular design allow a range of diverse uses: Superonda can be a sofa, a bed or a lounge chair. Like many pieces designed by the Archizoom group, it challenges bourgeois conventions, stimulating the user's creativity and fantasy. The shiny faux leather cover in the basic colors of white, black and red accentuates the pop image. \u003cbr\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003eLearn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international spotlight as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"White","offer_id":35277874200733,"sku":"SOFAPLT0550TWG","price":4440.0,"currency_code":"EUR","in_stock":true},{"title":"Black","offer_id":35277874135197,"sku":"SOFAPLT0551TWG","price":4440.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":35277874167965,"sku":"SOFAPLT0552TWG","price":4440.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Sofa-Superonda-de-Archizoom-Associati-L-240-cm-Poltronova-Blanc-The-Woods-Gallery.jpg?v=1740685183"},{"product_id":"fauteuil-et-repose-pieds-mies-de-archizoom-associati-l-131-cm-poltronova-the-woods-gallery","title":"Mies Armchair and Footstool by Archizoom Associati \/ L 131 cm - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Mies Footstool by Archizoom Associati \/ L 131 cm - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Archizoom Associati\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e Leather\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e steel, latex, horsehide\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 131 x D 74 x H 80 cm\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n The Mies chair was born in 1969 from the idea of ​​using a strip of para rubber or Indian rubber - resistant and elastic materials - as a seat. The structure, a triangle in chrome metal, highlights the purity of the silhouette. The headrest and footrest cushions are made of pony skin. The name underlines the similarity of the structure with the projects of Mies van der Rohe, in homage to the great master who died the same year. With its rigorous geometric design, the Mies chair sums up the philosophy of Archizoom Associati, leading figures of the Italian radical movement from the second half of the 1960s. \u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003eLearn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical Factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D’Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international spotlight as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35278473199773,"sku":"FAUTPLT0553TWG","price":10200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-et-Repose-Pieds-Mies-de-Archizoom-Associati-L-131-cm-Poltronova-The-Woods-Gallery.jpg?v=1740685202"},{"product_id":"canape-sofo-de-superstudio-l-82-cm-ou-l-164-cm-poltronova-the-woods-gallery","title":"Sofo sofa by Superstudio \/ L 82 cm or L 164 cm - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Sofo sofa by Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Green and Pink \/ Pink and Orange\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e polyurethane, molded plastic\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 82 x D 82 x H 70 cm \/ L164 x D 82 x H70 cm\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n Sofo is a seat to place in a row, like a train, or to stack to build solid and colorful mountains. It is simply a block made with an S-shaped cutout from a polyurethane cube, covered with fabric with two wide stripes. The result of a very simple operation, without waste of material or thought. It presents itself as a compact, abstract and colorful object that communicates the joy of living, like things that arrive from another world. \u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003eLearn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At that time, many Italian manufacturing companies were passionate about anti-design, which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical Factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D’Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Green and Pink \/ L 164cm","offer_id":35279059026077,"sku":"CANAPLT0554TWG","price":4860.0,"currency_code":"EUR","in_stock":true},{"title":"Green and Pink \/ L 82 cm","offer_id":35279058960541,"sku":"CANAPLT0555TWG","price":3060.0,"currency_code":"EUR","in_stock":true},{"title":"Pink and Orange \/ L 164cm","offer_id":35279059058845,"sku":"CANAPLT0556TWG","price":4860.0,"currency_code":"EUR","in_stock":true},{"title":"Pink and Orange \/ L 82 cm","offer_id":35279058993309,"sku":"CANAPLT0557TWG","price":3060.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Canape-Sofo-de-Superstudio-L-82-cm-ou-L-164-cm-Poltronova-Vert-et-Rose-L-82-cm-The-Woods-Gallery.jpg?v=1766082454"},{"product_id":"lampe-de-table-gherpe-de-superstudio-poltronova-the-woods-gallery","title":"Gherpe table lamp by Superstudio - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Gherpe table lamp by Superstudio - Poltronova\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Superstudio\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePoltronova\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e Red\/White\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003ePerspex®, polished steel\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 53 x D 31 x H 38 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eThe Gherpe table lamp does not belong to the traditional typologies of luminaires placed on a surface, due to its shape like the shell of a marine creature, and its use of an industrial material such as methacrylate. It represents one of the first examples of interactive luminous object, which thanks to its relationship with the user is able to change tone: from white light for illumination, to colored light to modify the emotional perception of an area.\u003c\/p\u003e\n\n\u003cp\u003e Laser cut and hot formed Perspex®, polished steel plates and fittings\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eFounded in 1957, the Poltronova company was born from the enthusiastic meeting between Ettore Sottsass and Sergio Cammilli. At this time, many Italian manufacturing companies were passionate about anti-design which was in the spirit of the times.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical Factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D’Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Red","offer_id":35279579381917,"sku":"LAMPPLT0558TWG","price":3984.0,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":35279579349149,"sku":"LAMPPLT0559TWG","price":3984.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Lampe-de-table-Gherpe-de-Superstudio-Poltronova-Rouge-The-Woods-Gallery.jpg?v=1680544160"},{"product_id":"table-basse-split-de-ron-arad-l-160-cm-poltronova-the-woods-gallery","title":"Split Coffee Table by Ron Arad - L 160 cm - Poltronova","description":"\u003ch2 style=\"text-align: center;\"\u003e Split Coffee Table by Ron Arad - L 160 cm - Poltronova\u003c\/h2\u003e\n\n\u003cspan style=\"color: #808080;\"\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDesigner:\u003c\/em\u003e\u003c\/span\u003e Ron Arad\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e Poltronova\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Wood, chrome legs\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e solid wood, steel\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 160 x D 87.6 x H 75 cm\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n The Split extendable table designed by Ron Arad in 1990 for Poltronova was one of the first non-self-produced items by the English designer. Out of production for many years, it was reinserted into the catalog in 2012, as part of the Centro Studi Poltronova's program of reissues of pieces. The top made with slats of different types of wood allows you to modify its size. It features elegant arched legs in brushed steel, giving the table an original sculptural dimension. \u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003eLearn more about the brand\u003c\/h2\u003e\n\n \u003cspan style=\"font-weight: 400;\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eFounded in 1957, the Poltronova company was born from the meeting between Ettore Sottsass and Sergio Cammilli. At this time, many Italian manufacturing companies were passionate about anti-design which was in the spirit of the times.\u003c\/span\u003e\u003c\/span\u003e\n\n\u003c\/div\u003e\n\n \u003cp class=\"did-page\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBut no one will do it with as much passion as Poltronova.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eComing from the art world, Sergio Cammilli wanted to renovate the design of housing and found in Sottsass an ideal ally who became, from the outset, his artistic director.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova defines itself above all as a place of research and experimentation on materials, shapes and new languages.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp class=\"did-page\"\u003e\u003c\/p\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n \u003cp\u003eDuring her first years, Poltronova designed modern furniture, close to the Scandinavian style. But Sergio Cammilli and Ettore Sottsass want something more daring. Their proximity to Florence ensures proximity to the city’s new guard of art students. Very quickly inspired by the non-conformists Superstudio and Archizoom, Cammilli and Sottsass asked them to produce collections for Poltronova. They also asked Archizoom to design the new factory and program events at the head office (poetry readings or meditation workshops led by poet Allen Ginsberg). A receptacle for radical trends, this visionary company quickly became an important point of reference in the Italian creative landscape.\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnder the artistic direction of Ettore Sottsass, the Poltronova headquarters became \"the place to be\" for the avant-garde and its experiments.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThe greatest talents of the time were supported there, sharing their ideas of deconstructing bourgeois housing in order to lead a new lifestyle, colorful and far from conformist thinking.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eAndrea Banzi describes Poltronova as a “Radical factory” that assembles “a catalog of Italian design” through its collaborations with architects like Gae Aulenti, Archizoom, Superstudio, DDL (De Pas D'Urbino \u0026amp; Lomazzi), Paolo Portoghesi, Angelo Mangiarotti etc. …\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eEttore Sottsass used to say: “the furniture I designed for Poltronova is not intended for happy and satisfied bourgeois families, but for those who are aware of the disaster of existence”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003ePoltronova helped change the history of design and was propelled to the international stage as one of the most avant-garde furniture companies in 20th century Italy.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 2000, with the help of Ettore Sottsass, Roberta Meloni became owner of the brand and decided to rediscover the original essence of Poltronova, according to her lost in the 1980s with a new team more focused on the industrial turn and profits .\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn 2005, Roberta Meloni immersed herself in the archives and founded the Centro Studio Poltronova: a research center for students and historians, but also a center for exhibitions and publications, and returned to producing the iconic objects from her diverse catalog. .\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eAccording to Roberta Meloni, “What is Poltronova if not a collection of extremely visionary objects, ahead of their time, aggressively non-conformist, full of sensuality? They were born far from the desire to be creative, opposed to the idea of ​​designing something practical. For example, the Superonda sofa, I Mobili Grigi (including the Ultrafragola mirror), and the Safari sofa were not accepted at the time of their design and for many years only a few rare examples were produced.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eToday, in a world where the need for personal space is more pressing than ever, the intensity and meaning of these pieces are finally being appreciated. The freedom to exist without inhibition is ultimately a timeless and widespread concept”.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e","brand":"Poltronova","offers":[{"title":"Default Title","offer_id":35281204347037,"sku":"TABLPLT0566TWG","price":33120.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Table-Basse-Split-de-Ron-Arad-L-160-cm-Poltronova-The-Woods-Gallery.jpg?v=1740685243"},{"product_id":"chaise-longue-alvar-de-giuseppe-raimondi-gufram-the-woods-gallery","title":"Alvar lounge chair by Giuseppe Raimondi - Gufram ","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Alvar lounge chair by Giuseppe Raimondi - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan style=\"color: #404040;\" data-mce-style=\"color: #404040;\"\u003e1966\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Giuseppe Raimondi\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Red, Orange, Yellow, Green, Gray, Blue\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e L 166 x D 65 x H 68 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003ePlaced on the ground but ready to be moved elsewhere, Alvar is a structural polyurethane foam recliner that preserves the lightness and versatility of the sixties. After forty years he has certainly matured in spirit, but deep down in his soul he keeps his hippie attitude alive.\u003c\/p\u003e\n\n\u003cp\u003e Alvar is one of the first products with which Gufram faced the challenge of producing modern furniture as opposed to the status quo of those in the Mannerist style. Alvar is proof of the success of this confrontation that had begun in 1968, finally ended in favor of products like these, which were already then dynamic and fresh and had organic lines, free of expected flourishes.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n\u003cp style=\"text-align: left;\"\u003e Giuseppe Raimondie graduated in Turin in 1967. Thanks to his research in the field of experimental design and the expressive possibilities of new materials, he was creative director of the Gufram company from 1966 to 1970.\u003cbr\u003e \u003cbr\u003eThe innovative pieces created by Giuseppe Raimondi, as well as his leadership, helped give the company international recognition. In 1966, with the artist Ugo Nespolo, he created a table with matching chairs for Gufram Margherita, then the Alvar (1967) and Mozza (1968) armchairs. Subsequently, his curiosity for new materials led him to create a series of mirrors, tables and lamps that play with the reflection of shapes and light. He therefore also worked in lighting, as well as in the fields of textiles, interior decoration and ceramics. In 1970, with others, he founded the A.ba.co studio and later opened a studio of his own in Turin.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Red","offer_id":35281299144861,"sku":"G19124","price":2610.0,"currency_code":"EUR","in_stock":true},{"title":"Orange","offer_id":35281299210397,"sku":"G19123","price":2610.0,"currency_code":"EUR","in_stock":true},{"title":"YELLOW","offer_id":35281299243165,"sku":"G19122","price":2610.0,"currency_code":"EUR","in_stock":true},{"title":"Green","offer_id":35281299275933,"sku":"G19121","price":2610.0,"currency_code":"EUR","in_stock":true},{"title":"Gray","offer_id":35281299308701,"sku":"G19125","price":2610.0,"currency_code":"EUR","in_stock":true},{"title":"Blue","offer_id":35281299341469,"sku":"G19120","price":2610.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Chaise-longue-Alvar-de-Giuseppe-Raimondi-Gufram-Rouge-The-Woods-Gallery.jpg?v=1739555838"},{"product_id":"pouf-ron-ron-de-marion-baruch-gufram-the-woods-gallery","title":"Ron Ron Pouf by Marion Baruch - Gufram ","description":"\u003cdiv class=\"tit-page\"\u003e\n\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Ron Ron Pouf by Marion Baruch - Gufram \u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1972\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Marion Baruch\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColor:\u003c\/em\u003e\u003c\/span\u003e Black\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane and Eco-Fur\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 50 x 50 cm\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n \u003cp\u003eRon Ron is for all intents and purposes an inanimate pet that can show a lot of affection and keep company. Hence the name, which recalls the sound of purring. This beanbag\/non-beanbag has a soft polyurethane foam core that is padded with a fabric that is perfectly similar to soft fur. The zoomorphic look is completed by a tail: be careful not to pull on it, or Ron Ron will get angry!\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n \u003cp style=\"text-align: left;\"\u003eIn 1948, she began her studies at the Academy of Fine Arts in Bucharest. The following year, she had the great opportunity to emigrate to Israel. There she continued her studies at the Bezalel Academy of Arts and Design in Jerusalem, where she took the course of Mordecai Ardon. Four years later, she held an exhibition at the Micra-Studio gallery in Tel Aviv. The critical review was so good that it allowed her to obtain a scholarship with which she moved to Italy in 1954, where she studied painting at the Accademia di Belle Arti in Rome.\u003cbr\u003e\u003cbr\u003e During the 1960s, Marion Baruch's pictorial language changed radically, gradually going beyond figurative art and tending towards a gestural approach oriented towards abstraction, graphics, as well as this plastic language which would become apparent between the end of the 1960s. 60s and early 70s with a series of very large sculptures.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\n\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":35282519228573,"sku":"G40100","price":2592.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-Ron-Ron-de-Marion-Baruch-Gufram-The-Woods-Gallery.jpg?v=1739555861"},{"product_id":"fauteuil-poltrona-de-alessandro-mendini-gufram-the-woods-gallery","title":"Poltrona armchair by Alessandro Mendini - Gufram","description":"\u003ch2 style=\"text-align: center;\"\u003e Poltrona armchair by Alessandro Mendini - Gufram\u003c\/h2\u003e\n\n\u003cp\u003e \u003cem\u003e\u003cspan\u003e\u003cspan style=\"color: #808080;\"\u003eDesigner:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Alessandro Mendini \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eBrand:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Gufram \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eColor:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e White \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eMaterial:\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e Polyurethane and Guflac \u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan style=\"color: #808080;\"\u003eDimensions:\u003c\/span\u003e L 153\u003c\/span\u003e\u003c\/em\u003e x D 130 x H 80 cm\u003cem\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003ewithin 2 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, an acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":35282589843613,"sku":"G12110","price":13500.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Fauteuil-Poltrona-de-Alessandro-Mendini-Gufram-The-Woods-Gallery.jpg?v=1739555866"},{"product_id":"pouf-sassi-de-piero-gilardi-gufram-the-woods-gallery","title":"Sassi pouf by Piero Gilardi - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\n\u003ch2 style=\"text-align: center;\"\u003e Sassi pouf by Piero Gilardi - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1968\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Piero Gilardi\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Gray and Green\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane and Guflac\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 70x48x56 \/ 35x20x23 \/ 19x11x12\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e \u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003e\u003cspan style=\"color: #80ff00;\"\u003ecurrent production lead time: 12 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this product\u003c\/h2\u003e\n\n\u003cp\u003e Decontextualize: that’s Piero Gilardi’s mantra. Recreating the bucolic atmosphere of a mountain river or ocean cliffs within the domestic space - this was his aim: to empty the weight of an object, but to let its image - rather its artificial reproduction - keep the poetry and evocative simplicity with which these objects come to life for the user.\u003cbr\u003e\u003cbr\u003e And the Sassi series was born. Sedilsasso, the largest rock - to be used as a chair - comes with two other pebbles of smaller proportions, which go together to recreate a natural contemplative whole.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about this designer\u003c\/h2\u003e\n\n\u003cp\u003e Piero Gilardi was born in Turin in 1942 and studied at the School of Art and the Accademia Albertina in Turin.\u003cbr\u003e \u003cbr\u003eA pioneer of technological art, Gilardi was one of the protagonists of New Realism and European Pop Art in the 1960s. In 1963, he held his first private exhibition \"Machines For the Future\"; two years later, he designed the first polyurethane foam pieces for Gufram and began exhibiting his works in several cultural hubs around the world - including Paris, Brussels, Cologne, Hamburg, Amsterdam and New York.\u003cbr\u003e\u003cbr\u003e From 1968, he adhered to the new artistic trends of the time: Arte Povera, Land Art, Anti-form Art, and collaborated in the production of several international magazines.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Default Title","offer_id":35282876989597,"sku":"G07110","price":2430.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-Sassi-de-Piero-Gilardi-Gufram-The-Woods-Gallery.jpg?v=1739555873"},{"product_id":"pouf-detecma-de-tullio-regge-gufram-the-woods-gallery","title":"Detecma Pouf by Tullio Regge - Gufram","description":"\u003cdiv class=\"tit-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\n\n\u003ch2 style=\"text-align: center;\"\u003e Detecma Pouf by Tullio Regge - Gufram\u003c\/h2\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\n\n\u003cp\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDate:\u003c\/em\u003e \u003cspan\u003e1967\u003c\/span\u003e \u003cem\u003e\u003cbr\u003eArtist:\u003c\/em\u003e\u003c\/span\u003e Tullio Regge\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eBrand:\u003c\/em\u003e\u003c\/span\u003e \u003cspan\u003eGufram\u003c\/span\u003e\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eColors:\u003c\/em\u003e\u003c\/span\u003e Red, Orange, Yellow, Green, Blue or Gray\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eMaterial:\u003c\/em\u003e\u003c\/span\u003e Polyurethane\u003cbr\u003e \u003cspan style=\"color: #808080;\"\u003e\u003cem\u003eDimensions:\u003c\/em\u003e\u003c\/span\u003e 105 x 58 cm\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e\u003cspan style=\"color: #5cb700;\"\u003e\u003cspan style=\"color: #ff8000;\"\u003e\u003cspan style=\"color: #80ff00;\"\u003eDelivery within 3 weeks\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the designer\u003c\/h2\u003e\n\n \u003cp\u003eTullio Eugenio Regge was an Italian theoretical physicist. He obtained the laureate in physics from the University of Turin in 1952 under the supervision of Mario Verde and Gleb Wataghin, and a Ph.D. in physics from the University of Rochester in 1957 under the supervision of Robert Marshak. From 1958 to 1959, Regge held a position at the Max Planck Institute for Physics where he worked with Werner Heisenberg. In 1961 he was appointed to the chair of relativity at the University of Turin. He also held a position at the Institute for Advanced Studies from 1965 to 1979. He was professor emeritus at the Polytechnic University of Turin while contributing to the work at CERN as a visiting researcher. Regge died on October 23, 2014. He was married to Rosanna Cester, a physicist, by whom he had three children: Daniele, Marta and Anna.\u003c\/p\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e Learn more about the brand\u003c\/h2\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGufram is an Italian furniture manufacturer based in Barolo (Piedmont region). Founded in 1966 by the Gugliermetto brothers, Gufram, acronym for \"Gugliermetto Fratelli Arredamenti Moderni\", takes the form of a creative laboratory: they combine their knowledge of local craftsmanship with emerging architects and artists of the time. Their sculptured art objects revolutionized the aesthetics of 1960s furniture. From 1965, Gufram followed the artistic direction of designer Giuseppe Raimondi, who associated the company with emerging artists and architects of the time.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThey study new choices of materials and mainly choose polyurethane foam to pad and structure their sculptural creations. Polyurethane will become their trademark. In addition to mastering the processing of flexible polyurethane, Gufram has developed and patented a special finish: Guflac®, the true essence of the company's artisanal spirit: this special and unique paint job makes surfaces more uniform, consistent and elastic . Soft, elegant shapes are thus created, innovative shapes that would otherwise be impossible to cover.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"font-weight: 400;\"\u003eGufram icons, regardless of the collection they are part of, are made by sculpting flexible polyurethane foam which is then finished or decorated by hand with the Guflac® backing.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTheir creations, in the wake of pop art, are anchored in the avant-garde movement of the 1960s.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eIn 1968, Gufram presented its products under the name Multipli: industrially reproduced art objects in limited edition. Gufram then enjoyed considerable success with the public and the international press. Among their most remarkable creations: the Bocca sofa, originally designed by Salvador Dali, the Cactus coat rack, the majestic Pratone seat or even more recently the grotesque stools in the shape of a tombstone The End from the Toiletpaper collection, or the Broken Mirror imagined by Snarkitecture.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e \u003cspan style=\"font-weight: 400;\"\u003eThese “domestic sculptures” now appear in the most beautiful homes and the most renowned museums in the world.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Gufram company was bought in 2012 by entrepreneur Sandra Vezza and her son Charley as artistic director. They were able to breathe new life into the company, notably on the occasion of the company's 50th anniversary celebrations in 2016 but also with new collaborations such as that with Moschino “Moschino kissed Gufram”.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"did-page\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e","brand":"Gufram","offers":[{"title":"Red","offer_id":35283282624669,"sku":"G11108","price":1890.0,"currency_code":"EUR","in_stock":true},{"title":"Orange","offer_id":35283286851741,"sku":"G11105","price":1890.0,"currency_code":"EUR","in_stock":true},{"title":"YELLOW","offer_id":35283290914973,"sku":"G11107","price":1890.0,"currency_code":"EUR","in_stock":true},{"title":"Green","offer_id":35283292618909,"sku":"G11106","price":1890.0,"currency_code":"EUR","in_stock":true},{"title":"Blue","offer_id":35283294126237,"sku":"G11104","price":1890.0,"currency_code":"EUR","in_stock":true},{"title":"Gray","offer_id":35283295568029,"sku":"G11103","price":1890.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/products\/Pouf-Detecma-de-Tullio-Regge-Gufram-Rouge-The-Woods-Gallery.jpg?v=1739555882"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1588\/2287\/collections\/image_5df6f58e-777c-483f-85d9-ebbf899f0911.jpg?v=1701636376","url":"https:\/\/the-woods.fr\/en\/collections\/cadeaux-ultra-design.oembed?page=10","provider":"The Woods Gallery","version":"1.0","type":"link"}